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Marketing News & Media

America's Research Group, Inmar Forecasting see 'significant increase in Black Friday shopping'

November 13, 2013

According to the "Christmas & Holiday Shopping Forecast" released today by America's Research Group and Inmar, retailers can expect an increase of nearly…

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Gift card spending reaches all-time high

November 13, 2013

It's personal, it's practical, and it comes with a price tag that matches anyone's budget — it's a gift card, and this season 8 in 10 (80.6 percent) shoppers…

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Report shows most consumers comfortable with personalized marketing

November 13, 2013

Sociomantic Labs, a provider of programmatic advertising solutions for e-commerce marketers, has announced initial findings from a new study on consumer…

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More than half of U.S. shoppers have started their holiday shopping

November 12, 2013

Early October holiday promotions struck a chord with millions of Americans as 53.8 percent of shoppers say they have already started holiday shopping…

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Amazon, USPS to offer Sunday package delivery

November 11, 2013

Earlier this year, the U.S. Postal Service sought to staunch some of its financial bleeding by eliminating letter delivery on Saturday. That didn't end up…

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Barnes & Noble announces 'Discovery Friday,' marketing campaign

November 11, 2013

Barnes & Noble, Inc. wants to start the holiday shopping season earlier than anyone else: Today the retailer announced Barnes & Noble Discovery Friday…

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Strong 'shopping intensity' expected for Thanksgiving-holiday period

November 8, 2013

Consumers are geared up for the Thanksgiving shopping days, according to a special national consumer poll of 1,000 households that was commissioned by the…

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Brand Keys survey predicts 5% decrease in holiday retail sales

November 8, 2013

Increased use of mobile outreach and planning, coupled with an increased number of retail-developed mobile apps, means traditional retailers will have to truly…

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Deloitte annual holiday survey: More consumers shopping mobile and local

Many shoppers plan to frequent local small businesses when visiting stores this holiday season.

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Pastor says racial profiling at retail chains could drive shoppers to smaller stores

November 6, 2013

Macy's and Barneys of New York have been in the news recently, but not for any reasons they can be happy about: Both retailers have been accused of racial…

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Study: Americans cautious about holiday spending this year

November 6, 2013

While European retailers have a rosy outlook for the holidays this year, it looks like American shoppers are taking a different view: According to a recent…

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ICSC predicts festive holiday sales season in Europe

November 5, 2013

European Christmas-holiday spending in 2013 is likely to be stronger this year, according to an International Council of Shopping Centers (ICSC) survey of…

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Hammacher Schlemmer standardizes its email marketing software

November 5, 2013

StrongView, a provider of email marketing and cross-channel marketing solutions for enterprises, today announced that Hammacher Schlemmer, one of America's…

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Best Buy to open early for new console launches

November 5, 2013

Two big new gaming consoles are on the way this month, and Best Buy is opening its stores early in anticipation of eager gamers willing to camp out for them.

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Largest US mall operator Simon adds mobile shopping app for holidays

November 4, 2013

Zoomingo, a personalized shopping discovery app that helps shoppers find the best deals in their local stores and malls, today announced an agreement with…

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Market share, pricing and profitability 'strategies'

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

A September 11, 2013 Reuters article, "iPhone 5c: Apple picks profit over market share yet again," provides an opportunity to make a distinction between market…

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What the food stamp cut will mean to retailers

November 4, 2013

On Friday, one in five American households had to face the reality of a decrease in government assistance. The Supplemental Nutrition Assistance Program, or…

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Roozt unveils tool for socially-conscious online shopping

November 4, 2013

Roozt.com, an online shopping platform for socially conscious brands, has unveiled a new user experience that lets its members harness their entire social…

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Study suggests consumer behavior this year may presage fundamental shift in holiday shopping patterns

November 1, 2013

SGK, a global brand development, activation and deployment company, announced that the results of its early holiday shopping study identify consumer behaviors…

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Canadian retailers expecting a slow holiday

November 1, 2013

Canadian holiday retail sales are expected to grow 3.5 percent over last year, supported primarily by online commerce, Ernst & Young Canada says.

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