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Marketing News & Media

Google's mystery barge is likely a floating retail store for Glass

November 1, 2013

Residents of the San Francisco bay area have been wondering just what that giant barge is that showed up a few days ago. There have been plenty of rumors…

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Walmart kicks off its holiday marketing campaigns

November 1, 2013

Retail giant Walmart is trying to get a head start on the competition by beginning its aggressive holiday marketing today, according to a report from the…

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Survey: 85% of consumers return to a retailer when notified of a discount

October 31, 2013

Nearly 90 percent of Americans repeatedly buy products retailers have on promotion, according to a new survey conducted by Synqera, a global technology startup…

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Halloween real-time store audits: The good, the bad, and the scary

Consumer spending on Halloween is predicted to reach $6.9 billion this year, an increase of more than 54 percent since 2005.

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Survey: Good customer service drives customer loyalty this holiday season

October 30, 2013

PriceGrabber, a distributed e-commerce platform and shopping site, just released additional results of its Winter Holiday Shopping Survey, revealing that 6…

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MyLowe's smartphone app a DIY tool for loyalty

by Bryan Pearson — President, LoyaltyOne

Call it a tool of engagement. The MyLowe’s smartphone app is making relationship-building a DIY project.

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Retailers should expect more last-minute shoppers this holiday

October 29, 2013

ShopperTrak, a provider of shopper analytics, predicts that four of the 10 busiest shopping days will occur between Dec. 20 and Dec. 24, and advises retailers…

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MarketLive releases holiday 2013 survey results

October 29, 2013

E-commerce platform MarketLive has released its annual online retailer survey and recommendations for the 2013 holiday retail season. Among the many report…

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Dollar General edges out Walmart in price point survey

October 25, 2013

For the second year in a row, Dollar General has topped Kantar Retail's opening price point survey, narrowly beating out Walmart Supercenter. 

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Neiman Marcus recognized by Luxury Institute

October 23, 2013

As part of its first installment of the Luxury Multichannel Engagement Index (LMEI) survey, the New York-based Luxury Institute asked consumers from households…

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Senator Chuck Schumer introduces voluntary 'code of conduct' for retail surveillance

October 23, 2013

U.S. Senator Charles E. Schumer, The Future of Privacy Forum and a group of location analytics companies — including Euclid, iInside, Mexia Interactive…

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U.K. grocery price-matching schemes come under scrutiny

October 23, 2013

In recent months, leading U.K. grocers Tesco, Sainsbury's and Asda have been hyping their price-matching programs, promising shoppers the lowest price. But an…

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'Want It' gift registry bookmarklet spans multiple online retailers

October 23, 2013

CheckedTwice, a free online Christmas gift registry, announced the availability of its "Want It!" bookmarklet, which allows users to add items to their wish…

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Shopgate e-book offers tip to help m-commerce sites grow holiday sales

October 22, 2013

Retailers who want to increase holiday sales should consider launching a mobile shopping website or app, according to the mobile commerce solutions provider…

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Survey: Because of the economy, shoppers are expecting discounts

October 21, 2013

PriceGrabber, a distributed e-commerce platform and shopping site, has released results of its first Winter Holiday Shopping Survey for 2013. The survey…

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Is early Christmas marketing naughty or nice?

Does "Christmas creep" really help retailers make more silver and gold? Or does it just make customers see red? Here's what some shoppers think about the…

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Millennials want to help your brand share its story

by Alicia Kelso — Editor, QSRWeb.com

The 80 million-strong Millennial demographic currently accounts for about 21 percent of all consumer spending.

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CVS/pharmacy puts a new spin on the weekly circular

October 17, 2013

CVS/pharmacy today announced the launch of myWeeklyAd, a savings solution that the company said reinvents the American shopping staple — the weekly sales…

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Duane Reade launches 'Boo-tiful Legs' social media campaign

October 15, 2013

Duane Reade, New York's largest drugstore chain, has announced a three-week, omnichannel social media marketing campaign to raise awareness of Duane Reade…

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Study: Social media for brand conversations on the rise

'Word-of-mouth champions' are twice as likely to recommend a brand via digital.

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