Marketing News
REI plans 10 stores in 2024
February 2, 2024
Outdoor retailer REI Co-op plans to open 10 stores this year. Locations finalized for summer launches include Glendale, Arizona and Rancho Mirage, California.
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Majority of retailers looking to invest in new customer loyalty tech
January 31, 2024
A hefty number of retailers and businesses, 89%, are planning to invest in new customer loyalty tech and strategies to improve the customer experience this…
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Consumers like email when it comes to promotions
January 25, 2024
A good number, 75%, of consumers want promotional messages via email yet 20% will lose trust in a brand, or unsubscribe, if the emails land in the spam folder.
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Lifestyle brand Saucony debuts challenge-driven experience
January 24, 2024
Performance running lifestyle brand Saucony has launched the Marathumb Challenge, a branded experience to help users "outpace doom scrolling," with physical…
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Gift card spend bouncing back
January 23, 2024
Gift card spending is bouncing back with 69% of consumers buying the same amount of gift cards or more in 2023 compared to 2022.
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Crate & Barrel launches shared registry program
January 22, 2024
Crate & Barrel has debuted a shared registry program that allows couples and individuals to create one dream registry given access to Crate & Barrel…
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American Airlines redesigns reward program with updates
January 16, 2024
American Airlines has updated and redesigned it AAdvantage rewards program.
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Lowe’s launches MyLowe’s rewards loyalty program for DIYers
January 16, 2024
Lowe's has launched a loyalty program aimed at the do-it-yourself customer.
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Monday best customer message day of the week
January 15, 2024
When it comes to a SMS marketing campaign retailers may want to focus on one specific day of the week — Monday.
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BJ’s Wholesale Club opens in North Jacksonville, Florida
January 15, 2024
BJ's Wholesale Club now has a location in North Jacksonville, Florida, and the store marks the brand's 242nd club.
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Men’s Wearhouse opens store in Bala Cynwyd, PA
January 11, 2024
Men's Wearhouse has opened a store in Bala Cynwyd, Pennsylvania, just outside the Philadelphia metro area.
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Influencers may not be so influencing this holiday season
December 21, 2023
Blanket influencer endorsements for products could potentially harm sales in the last week of holiday shopping, according to a Storyblok survey that polled…
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Macy’s window offers interactive Christmas carol experience
December 20, 2023
There's more to do then standing in awe at Macy's New York store window displays this holiday season.
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Uber offers up Grinchmas kit boasting AR tech
December 19, 2023
Looking to get your favorite Grinch a unique holiday gift?
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Fontainebleau Las Vegas resort launches rewards program
December 19, 2023
Luxury resort and casino Fontainebleau Las Vegas has announced Fontainebleau Rewards, a tiered loyalty program in which members earn exclusive benefits.
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Shoppers say scent, music make shopping enjoyable
December 15, 2023
When it comes to the retail shopping environment a good number of consumers, 85%, say scent helps create a enjoyable in-store experience and 70% say the same…
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Swarovski debuts largest-ever flagship
December 14, 2023
Luxury jewelry retailer Swarovski has opened the doors to its largest ever flagship and the store is on New York's Fifth Avenue.
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Hardware chain taps Upside for digital customer engagement
December 7, 2023
The Aubuchon Company, a fourth-generation family-owned hardware chain is teaming up with Upside, a digital marketplace, to offer cash back opportunities and…
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Party City launches digital party planning experience
December 5, 2023
Party City is now home to Party + Marketplace, a digital party planning experience that offers Party City products with local vendor services.
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Best Buy joins DoorDash commerce platform
December 1, 2023
Electronics retailer Best Buy is now on the DoorDash commerce platform.
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