Marketing News
Marketing email campaigns reflected tariffs, TikTok trends in 2025
February 4, 2026
A good majority, 75%, of marketing emails campaigns featured trade policy news with mention of tariffs, according to an Omnisend analysis.
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Custom Channels intros in-store engagement platform
February 2, 2026
Custom Channels has debuted a unified in-store engagement platform that can transform how brands communication with customers by connecting audio promotions…
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Levi Strauss, Walmart, Amazon lead Brand Keys loyalty index
January 30, 2026
The 2026 customer loyalty leaders include Levi Strauss, Skechers, Walmart, T.J. Maxx and Amazon, according to the 28th annual Brand Keys Customer Loyalty…
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Most consumers can identify AI videos
January 29, 2026
A hefty number of consumers, 83%, said they can spot an AI-generated video and that such videos lower brand trust.
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5 trends impacting the in-store experience
January 28, 2026
Retailers will focus more on spatial transformation in the year ahead, using physical appeal to attract new customers and will futureproof store backdrops and…
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Albertsons Media Collective debuts in-store incrementality measurement
January 23, 2026
Albertsons Media Collective has launched incrementality measurement that will enable advertisers to optimize in-store media using causal signals.
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Birdzi launches Journey for grocers, retailers aiming to drive personalization
January 22, 2026
Birdzi has unveiled Journey, a tool that enables grocers and retailers to deliver real-time, behavior-based offers to drive smarter customer engagement.
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Consumer text-based purchases on the rise
January 21, 2026
More than half, 65%, of consumers made a purchase from a brand's text message in 2025 and consumers now prefer redeeming offers via text more than email and…
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Woof Gang enjoys robust sales, footprint growth
January 20, 2026
Pet grooming brand Woof Gang Bakery & Grooming saw a 25% year over year sales boost in 2025 and doubled its footprint in three years.
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Buc-ee’s planning biggest c-store yet
January 19, 2026
Buc-ee's aims to construct its biggest c-store to date. The store will be built in Fort Pierce, Florida.
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WHSmith North America Media Network taps ISM for retail media network
January 16, 2026
WHSmith North America Media Network is partnering with In-Store Marketplace, a centralized platform for digital in-store media integration, on a retail media…
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Home Depot launches creator portal
January 13, 2026
The Home Depot has launched the Home Depot Creator Portal aimed at connecting digital content creators to the home improvement retailers to monetize home…
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Walgreens taps Rokt in AI-powered retail media expansion
January 8, 2026
Walgreens Advertising Group, the retail media arm of Walgreens, has expanded its retail media ecosystem with Rokt, an e-commerce technology company using…
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Academy Sports + Outdoors opens 5 stores
December 26, 2025
Academy Sports + Outdoors , a sporting goods and outdoor recreation retailer, has open five locations in Russellville, Ark.; Seguin, Texas; Fort Wayne, Ind.…
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Most UK marketers using AI for holiday campaigns
December 22, 2025
Nearly eight in 10 U.K. marketers (78%) are using AI to plan, test and optimize this year's seasonal campaigns, a 42% jump since 2024.
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Target opens Target SoHo concept store
December 11, 2025
Target has officially opeed its transformed Target SoHo, a concept store located in New York city.
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Swipe fees may cost consumers $20 billion this holiday season
December 11, 2025
Swipe fees, which banks charge retailers for processing credit card transactions, could cost consumers $20 billion or more in higher prices this holiday…
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Albertsons drives digital transformation with AI tech
December 10, 2025
Albertsons Companies has launched an AI-powered planning and shopping assistant which it claims can cut down shopping time to as little as four minutes.
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Ikea gets warm welcome in New Zealand
December 9, 2025
The opening of Ikea's first outlet in New Zealand got a warm welcome from shoppers who waited for hours in a queue ahead of the store's opening.
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Optimax Eyewear Group launches multi-brand e-commerce platform
December 5, 2025
Optimax Eyewear Group has launched OTTICA.com, a luxury e-commerce website designed to redefine the high-end eyewear shopping experience.
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