Marketing News
Dollar General on a brand expansion path
March 22, 2021
Dollar General intends to open more than 1,000 stores this year and expand its in-store brand, called Popshelf, which targets a higher-income customer base.
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Mobile push leads digital marketing as favorite strategy
March 19, 2021
When it comes to digital marketing there's been overall growth but mobile push notifications are the most widely adopted, with the number of pushes jumping by…
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Dick's Sporting Goods debuts 2nd in-house brand
March 17, 2021
Dick's Sporting Goods is launching a men's athletic apparel brand, called VRST, and is in the process of rolling it out to its 400-plus stores.
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Online grocer advances plans for Miami service
March 17, 2021
Those in Miami eager to use online grocer, Farmstead, are one step closer to achieving that goal as the grocer has opened the waitlist for its Miami service…
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Five Star Food Service expands digital advertising to hundreds of micro markets
March 15, 2021
Five Star Food Service Inc.'s recently announced acquisition of an Owensboro, Kentucky-based franchise group will be expanding its digital advertising…
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Vitamin Shoppe expands into Vietnam market
March 15, 2021
The Vitamin Shoppe has opened its first retail location in Vietnam. The Hanoi location will offer the retailer's brands in vitamins, supplements and sport…
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Self-pour beer and wine kiosk planned for Illinois mall
March 12, 2021
A Tapville Social store will serve wine and beer using self-pour dispensers in the Fox Valley Mall in Aurora, Illinois, later this month, as the city council…
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Food retailer taps Birdzi for mobile rewards app effort
March 11, 2021
Harps Food Stores is launching a mobile rewards app aimed at building loyalty, personalization and digital engagement.
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Congress approves $1.9T stimulus bill
March 10, 2021
Congress on Wednesday approved President Biden's $1.9 trillion stimulus package by a vote of 220-211 to provide pandemic aid, one of the largest federal aid…
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Fashion retailer expanding nationwide
March 10, 2021
Charming Charlie, a women's apparel and fashion retailer, continues to expand and is opening a Houston location this month.
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Study: Many retailers were unprepared for 2020 holiday season
March 9, 2021
A good number, 17%, of U.S. and U.K. retailers, were not prepared for the holiday 2020 sales season and missed out on sales.
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Urban Outfitters boosts transaction volume with JRNI technology
March 2, 2021
Urban Outfitters is boosting customer transaction volume by 25% at two of its brands, Anthropologie and BHLDN, after deploying JRNI Appointments, an…
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Victoria's Secret to shutter more stores this year
March 1, 2021
After closing more than 200 stores in 2020, high-end lingerie retailer Victoria's Secret aims to close several dozen more in 2021.
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Best Buy to trim store locations despite healthy profits
March 1, 2021
Best Buy will close more than 20 stores this year despite a healthy cash balance sheet and solid profits.
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Fry's Electronic goes out of business in quiet fashion
March 1, 2021
Retailer Fry's Electronic closed all of its 31 U.S. stores last week with no fanfare or notice after 40-plus years in business.
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Gap launching customer experience center in Texas
February 26, 2021
Gap Inc. is planning to open a customer experience center in a quest to speed up inventory delivery and gain efficiency within its digital online shopping…
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Target doubles Apple product footprint, deploying special training for team members
February 26, 2021
Target Corp. is going big with its in-store Apple product footprint, doubling space allocation and offering team members special training on the product line.
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Forever 21 opens Yonkers location
February 25, 2021
Women's fashion retailer Forever 21 has opened its first store of 2021 in Yonkers, New York in the Cross County Mall.
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Home Depot's Q4 boasts record breaking sales, earnings
February 24, 2021
Despite an ongoing pandemic, home improvement retail Home Depot had a record-breaking Q4 sales and earnings.
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Italian luxury brand taps Medallia to boost customer experience
February 24, 2021
Salvatore Ferragamo, an Italian luxury brand, is deploying Medallia's Experience Cloud to improve customer experience throughout its international network…
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