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Retail - General Features

Five underutilized features of the modern POS

by James Bickers — Editor, Networld Alliance

Today's point-of-sale systems are sophisticated business tools, but many retailers are still using them as glorified cash registers.

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RetailWire Discussion: Most loyal customers aren't profitable

A recent Harvard Business Journal article suggests that few customers are profitable — and of the ones that are, most are not loyal.

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Three specialty stores that stand out from the pack

When times are tight, experience counts more than ever. Here are three small retailers with singular in-store experiences.

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Five viral marketing mistakes to avoid

There's a lot of buzz surrounding viral marketing — but retailers need to make sure to avoid these common missteps.

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The financial discipline of customer experience

For the retail CFO, customer experience needs to shift from a "nice to have" to a "must have."

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Secrets of high-concept retailers

Retailers such as American Girl that forge their own path thrive, despite tough times.

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Solving the player-to-screen puzzle

How to make the right networking and connectivity choices when planning retail digital signage.

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Opinion: Retailers giving lip service to customer service

Noted retail trainer and author discusses how the concept of customer service has been watered down by many retailers.

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Satisfying the customer whose credit has been denied

The retail credit scene is tough, but retailers don't have to bear the brunt of rejection.

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Is price the only 'P' that matters?

Convenience-based value propositions are losing their appeal as people are repricing their free time.

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Finding the financial value of the customer

When making customer service decisions, consider the lifetime revenue each customer provides — and their potential for sending referrals.

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Opinion: Loyalty is more than points programs

Building a perfect loyalty program requires a delicate balance between reward and customer effort — and online retailers are leading the way.

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Microsoft's Retail Experience Center: It's all about connectedness

by James Bickers — Editor, Networld Alliance

The Redmond giant's retail test lab focuses on connecting all the moving parts of a retail enterprise, right down to the customer level.

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New research initiative to measure qualitative effectiveness of in-store marketing

7-Eleven, Ahold, Frito-Lay North America, Pepsi-Cola North America Beverages, Walgreens are among the research participants.

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What green can mean for a retailer's image

Properly leveraged, green initiatives can make customers feel better about shopping at certain stores.

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Loyalty programs and brand loyalty

Branded goods, and stores themselves, need to find new ways to engage and connect with shoppers.

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The retail power of suggestion

by James Bickers — Editor, Networld Alliance

A carefully worded farewell can often subliminally impact shoppers into coming back for more.

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Circuit City: What went wrong?

by James Bickers — Editor, Networld Alliance

As the once-great electronics retailer winds down, experts weigh in on what mistakes were made.

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The psychology of color at retail

Cultural, demographic differences play crucial roles in color design for the retail environment.

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Basket-at-once scanning technology exists, but retailers aren't biting

by James Bickers — Editor, Networld Alliance

RFID-based scanners can massively speed up checkout and cut wait times, but supply chain challenges have prevented adoption.

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