Video

Building loyalty with mobile: Where to start?

Eric Buckner, Senior Product Manager - Mobile for Sears Holdings, discusses where to start when considering a mobile loyalty program.

March 26, 2015

After quickly dispensing with the buzzwords, Eric Buckner, Senior Product Manager - Mobile at Sears Holdings Corp., offered attendees of the 2014 CONNECT Mobile Innovation Summit his insights on where to start when considering a mobile loyalty program.

CONNECT Mobile Innovation Summit August 17-19, 2015 | Chicago Explore the many ways retailers and restaurants can leverage mobile and digital channels to build their brands, increase sales and improve customer engagement and loyalty. AGENDA  |  SPEAKERS  |  SPONSORS  |  REGISTER