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Free Webinar: How retailers can discover the key to seamless cross-channel

Boosting customer loyalty and brand advocacy takes strategy, resources and commitment as the quest to get a single view of the customer across multiple commerce channels can prove challenging. But as two Pitney Bowes experts reveal in a free webinar it can be done and done well.

October 3, 2016 by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Boosting customer loyalty and brand advocacy takes strategy, resources and commitment as the quest to get a single view of the customer across multiple commerce channels can prove challenging.

But as two Pitney Bowes experts reveal in a free webinar for download it can be done and done well.

"The insight provided in this webinar is invaluable and I believe our readers will gain great insight and benefit from it," said Retail Customer Experience Editor Judy Mottl, who moderated the live webinar event last week.

A single view of customers can:

• Inform real-time, mobile interactions.

• Enable best-next engagement.

• Place stores in the most profitable locations.

• Optimize omni-channel sales.

• Reduce risk and combat fraud.

The webinar features advice and insight from Joe Pindell, director, Global Solution Management and Linda Mitchell, senior director, Solutions Management — Retail and Telecommunications vertical manager, from Pitney Bowes.

As the two experts share in this webinar, with the right approach, retailers can get a clear, holistic view of each customer, no matter how or where she interacts. 

About Judy Mottl

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Judy Mottl is editor of Retail Customer Experience and Digital Signage Today. She has decades of experience as a reporter, writer and editor covering technology and business for top media including AOL, InformationWeek, InternetNews and Food Truck Operator.

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