Blogs
5 Questions Companies Must Tackle To Attract & Retain Customers (Part 1)
by Jeanne Bliss — Founder, CustomerBliss
The best leaders in my life asked more questions than they gave answers. Too often we jump to prescribing. We feel we know what customers want. We believe we…
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Pricing patterns are predictable. Use them to your advantage.
by Dale Furtwengler — President, Furtwengler & Associates, P.C.
It's fascinating how predictable pricing is, especially during changing economic times. During economic downturns the vast majority of companies discount…
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Change your store hours to increase sales
by Laurel Tielis — Author and Professional Speaker, Laurel Tielis & Associates
No matter what state the economy is in, no matter how frugal consumers are, customer-centric retailers are building business. Here's one way for you to be one…
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Failing forward
by Doug Fleener — President and Managing Partner, Dynamic Experiences Group, LLC
A while ago a colleague and I worked together on what we both believed was a great opportunity. After a lot of hard work, especially on my colleague's part…
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Are your stores connecting with today's connected Moms?
by Lynn Switanowski — President, Creative Business Consulting Group
With Mother's Day just around the corner, we can't help but think about all the wonderful moms out there who are customers in our favorite retail stores. For…
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Does love scale?
by Doug Stephens — President, Retail Prophet Consulting
Wal-Mart recently announced its purchase of social media firm Kosmix to help it better manage and capitalize on its social and mobile marketing efforts. What…
read nowGM's subprime auto loans: Great sales tool, or history repeating itself?
by Dale Furtwengler — President, Furtwengler & Associates, P.C.
General Motors, recognizing that many potential buyers' credit is less than stellar these days and that funding sources aren't readily available, has entered…
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A Non-Crude Method for Lowering Grocery Prices
by Lisa Biank Fasig — Director, JZMcBride and Associates
Procter & Gamble has figured out one sweet way to bottle up its leading line of shampoos – and it might just help keep prices down.
read nowGetting customers in your store ... by putting them in the window
by Laurel Tielis — Author and Professional Speaker, Laurel Tielis & Associates
If you've been looking for an easy and inexpensive way to bring in more business, check this out. Taking advantage of people's propensity to sit — at their…
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Why should anyone work for you?
The nightmare of finding people to work on the selling floor continues. It seems like it's been a problem forever. But the last 25 to 30 years it's been…
read nowLo Siento, Taco Bell
by Lisa Biank Fasig — Director, JZMcBride and Associates
Forget about burritos, Taco Bell may be saving its best beef for the law firm that tried to charge it with false advertising.
read nowAt Retail: Looking Good, Buying More
by Laurel Tielis — Author and Professional Speaker, Laurel Tielis & Associates
Oscar Wilde phrased it beautifully in "The Picture of Dorian Gray." He wrote, "It is only shallow people who do not judge by appearances." Right or wrong, most…
read nowImitating your competitor's prices? Here's why that's a bad idea.
by Dale Furtwengler — President, Furtwengler & Associates, P.C.
How do you decide what price to charge? How well is that working?As I sat down to write this post the lyrics of an old Johnny Lee song, "Lookin' for Love,…
read nowScan This! QR Codes Are History
by Doug Stephens — President, Retail Prophet Consulting
Google recently announced that it is ending both its development and support of QR (Quick Response) codes. QR or 2-D barcodes as they are sometimes called…
read nowStart a Customer Service War
by Doug Fleener — President and Managing Partner, Dynamic Experiences Group, LLC
I'm sure you saw that Walmart just launched a new ad campaign that promises "Low Prices. Every Day. On Everything." No doubt the big box stores are going to be…
read nowHow Wet Seal created customer engagement
by Laurel Tielis — Author and Professional Speaker, Laurel Tielis & Associates
Want to engage your customers? One way to do it is with a contest. But how do you create a successful contest, one that pulls customers?
read nowYour merchandise is NOT like fine wine
by Lynn Switanowski — President, Creative Business Consulting Group
Like most retailers, you probably have a consistent strategy in place for pricing products when they come in. But do you have the same consistent strategy in…
read nowHow big do you have to be, to not care how your customers are being treated?
I've been wondering lately how big you actually have to be to stop caring about how you treat your customers.
read nowDanger: Strong Economy Ahead
by Dale Furtwengler — President, Furtwengler & Associates, P.C.
Is the recovering economy a blessing, or a potential minefield for retailers?Most business owners are breathing a sigh of relief; they're emerging alive and…
read nowIn Canada, loyalty a good aim for Targets bullseye
by Lisa Biank Fasig — Director, JZMcBride and Associates
It looks like Canada is not only going to bring home the bacon for Target Corp., but chances are it will deliver some loyalty, as well.
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