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Blogs

How email can help retailers stay customer focused

Will Devlin, senior director of marketing for MessageGears, offers up three ways retail marketing leaders can tap email to drive growth.

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How edge technology is transforming retail

Nick East, CEO, Zynstra, explains why there is more at play with the in-store experience than just optimizing efficiencies. Innovation, he writes, is playing a…

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Why retailers must be an authentic, trustworthy organization

by Chip Bell — Customer Loyalty Consultant/Author, Chip Bell Group

Blogger Chip Bell offers up insight on why a retailer must become a trusted organization that treats customers like valued neighbors and finds ways to do…

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Operating in a customer-driven economy

Andy Tow, managing director of Retail Marketing Group, explains why in-store retailers should be encouraging customers to 'play and stay' rather than 'grab and…

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How hourly workers are changing the retail customer experience

Derek Jones, vice president, business development at Deputy, offers up ways retailers can work toward cultivating loyal workers to best serve customers.

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Making the move from retailer-first to consumer-first

Robert Hayes, CMO of eComchain, says brands first need to ask 'who is your customer' and then strive to ensure there is never a barrier between a brand and the…

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Why technology is key to seamless, frictionless shopping

Dina Townsend, vice president, retail practice leader at RMG, explains that while a key goal of retail is a frictionless customer journey, making it a reality…

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Lions of retail: 8 surprising brands coming on strong In 2018

by Bryan Pearson — President, LoyaltyOne

Bryan Pearson takes a look at eight emerging or taken-for-granted brands roaring against the competition.

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Kagan: How checkout technology can create competitive advantage

by Jeff KAGAN — Wireless Analyst, Telecom Industry Analyst

Jeff Kagan explains why checkout technology is an important piece of the retail customer experience puzzle to win customers' hearts.

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Networld Media Group launches World of Money daily

This month Networld Media Group will begin publishing WorldofMoney.com, a daily news brief covering issues and events that affect the business of money and the…

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5 reasons retailers should control the post-click customer experience

Andrew Atkinson, director of product marketing at GrandCanals, offers up five important reasons why retailers should strive to control the post-click…

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Why retailers may want to gamify the consumer payment process

Victoria Greene, an ecommerce marketing expert, explains how retailers struggling with the payment process can draw inspiration from games to make it more…

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What retailers must do to make the furniture-buying experience a rewarding one

Joseph Ferguson, director of new business development at Fortiva Retail Credit, lists what retailers, aiming to compete in home furnishings, must do to…

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How to make the shopper's buying experience a competitive differentiator

Jeff Bubak, vice president of business development, Alorica, explains why retailers must take a long deep look at how to communicate with customers on the…

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The evolution of the store associate

Flannery Higgins, global marketing manager, PCMS, explains why retailers striving to deliver a superior customer experience must embrace technologies to…

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How to make your CRM Big Data small

Lorcan Malone, president and COO of Swiftpage, explains how retailers can find a CRM that can scale to a business’ customer data needs by following a few…

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Identifying the foundation of digital transformation in retail

Sanjay Srinivasan, chief technology architect at Vonage, explains how a software-defined WAN can play into deploying a robust customer experience.

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5 common customer service complaints and how to fix them

Swati Kungwani, business analyst and content manager at iTouchVision, explains why retailers need to pay attention to issues faced by customers and ensure…

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How scrappy, online retailers can thrive and grow in the Amazon era

Scott Gifis, president, AdRoll, provides insight for brands getting started in the era of Amazon, recommendations to grow and optimize the brand, and how to…

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Educated and prepared store associates key to successful brick-and-mortar stores

Janet Hawkins, founder and president of Opterus, offers up best practices for ensuring the store associate can help keep the store humming with excitement and…

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