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Omnivex News & Media

Debunking 10 most common digital signage myths

by Jennifer Gvozdek

Digital signage is dynamic and valuable but there are misconceptions and myths.

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Don't miss: Live webinar focuses on the digital screen strategy

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Retailers, in the quest to grab customers' attention and engage, need to know if digital screens are doing a good job as content placement, data and design are…

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Easy ways digital signage can light up Valentine's Day for retailers

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

The winter season is often a post-Christmas doldrum for retailers as consumers are less willing to spend big bucks after an expensive holiday season. However…

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How do you get the right data at the right time?

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Amazon's success proves that those who understand their customers at a deep level will win. At a panel at the recent ICX Summit, Eric Schongalla, manager of…

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Data analytics hold the key to understanding and guiding the retail customer

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Interactive technology promises a wealth of insights on customer behavior, but retailers need to have a plan for deploying the technology and glean insights…

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Retailers craft 'phygital' solutions

Retailers are starting to bridge the gap between physical and digital to create phygital solutions. Two panelists spoke about this development at this year's…

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Top customer experience tech honored at ICXSummit15

by Christopher Hall — w, t

The ICX Association earlier this week handed out its 2015 Excellence Awards to 14 winners in the categories of digital signage, kiosk and self-service and…

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Create powerful retail experiences with digital signage

by Christopher Hall

Digital signage helps retailers create immersive retail experiences for shoppers that can increase sales and improve ROI.

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