November 22, 2017
Walmart.com and Lord & Taylor are teaming up to launch a flagship store on Walmart's e-commerce site come Spring 2018.
The collaborative brand store will provide a "specialized online experience," according to a press release.
"Our goal is to create a premium fashion destination on Walmart.com," said Denise Incandela, head of fashion, Walmart U.S. eCommerce, in the release. "We see customers on our site searching for higher-end items, and we are expanding our business online to focus on adding specialized and premium shopping experiences, starting with fashion. We're excited that Lord & Taylor is part of the team we'e working with as we continue to create a new Walmart.com."
According to the release, Walmart.com offers more than 60 million items on the site, compared to 20 million items in 2016.