News

Amazon's Prime Day 2016 projected to be bigger than last year

July 1, 2016

More than 100,000 deals will launch on July 12, as part of Amazon's Prime Day 2016. The deals start at midnight and will include most items, according to a release.

"Prime Day is a unique opportunity to discover new items and great deals, on top of our already low prices. Following last year's record sales, we have dramatically increased the inventory behind many deals. In fact, in the U.S. we have nearly double the TV units compared to Black Friday and Cyber Monday combined," said Greg Greeley, vice president of Amazon Prime, in the release.

Additionally, there will be deals offered for members prior to Prime Day, from July 5 to July 11.

New this year are "Watch-A-Deal" shopping offers through the Amazon app, categorical organization, Alexa specials, small business sellers, and Amazon videos.

Members are also entered in a chance to win music experiences with a variety of artists by listening to select playlists, a $5,000 gift card for photo uploads, and savings on kindle.