Technology
Footwear retailer WSS taps Aptos for mobile store experience
July 10, 2024
WSS, a footwear, apparel and accessories retailer owned by Foot Locker, is deploying the Aptos One POS across 100-plus U.S. stores.
The technology will provide a mobile-enable store experience that will streamline and enhance customer experience for shoppers and WSS store associates, according to a press release.
The cloud-native microservices-based platform will also reduce the hardware footprint in each store.
It's the latest technology effort between WSS and Aptos which have partnered for nearly a decade on software supporting the retailer's operations. The company uses several Aptos solutions to manage inventory (Merchandising), engage customers (POS, CRM), fulfill orders (OMS), audit transactions (Sales Audit) and analyze business performance (Analytics).
"Building authentic relationships with our customers is core to who we are at WSS," Sarah Derba, senior director, IT, WSS, said in the release. "With Aptos One POS, we see an opportunity for our associates to be 'untethered' from behind registers so they can interact freely with shoppers throughout the store. With the software on mobile devices, associates have at their fingertips all the information they need to serve customers optimally, including customer preferences and purchase history, real-time inventory information, access to promotional offers and much more."
