News

Mall of America prepping new retail concept for debut this month

November 10, 2016

The Mall of America will be home to a brand new, permanent retail concept, called Debut, come November 16. The concept, to be located in the new north end of the mall features nine brands to start.

Debut is a 2,500-square-foot collection of shop in shops, according to a release. Each features a distinct design, theme and selection of merchandise. The Debut concept will evolve throughout the year and highlight a varying collection of top tier designers and producers.

"Mall of America continually works to curate a unique and seamless customer experience," said Liz McLay, senior VP of leasing, in a release. "Debut gives us the opportunity to showcase new retail brands, many that are consistently requested from our guests. The space will feature a dynamic rotation of pop up shops and conveniently allow guests to shop a variety of merchandise within a cohesive shopping experience."