News

Nine West pilots item-level RFID

August 11, 2008

NEW YORK — Jones Apparel Group Inc. announced that it has initiated a program to evaluate RFID technology in select Nine West retail locations. The goal of this pilot program will be to study the benefits that item-level RFID provides in the areas of enhanced productivity, customer service and inventory accuracy.

"We are always looking for new ways to raise the bar and deliver outstanding customer service," said Sergio Prosperino, senior vice president, store operations at Nine West. "We are intrigued by the prospect of enhanced inventory visibility and we think this can be of real value to our customers and store associates."

The team of companies Jones is partnering with on this initiative consists of Vue Technology, which will provide the RFID software and system management solutions; Motorola's Enterprise Mobility Business, which will provide fixed and handheld RFID readers and antennas; Avery Dennison, which will provide RFID tags and printers; and inCode Wireless, which will provide installation and integration services and, along with RFID Sherpas LLC, will perform operational and business case analysis.