Provision Interactive to deploy promotional kiosks at Rite Aid stores

Provision Interactive Technologies Inc., a subsidiary of Provision Holding Inc., announced plans for the rollout of Provision's 3D Savings Center digital signage kiosks in 200 Rite Aid locations in the New York and Los Angeles markets beginning in 2015. The kiosks generate 3D holographic videos and will include information on wellness and Rite Aid promotions.

The company's agreement with Rite Aid includes the integration of Rite Aid's wellness+ customer loyalty program, enabling wellness+ members to access their account details and load digital coupons to their Rite Aid cards. Additional Rite Aid stores are scheduled to receive Savings Centers throughout 2015.

The 3D Savings Center kiosk contains Provision's patented 3D holographic display. Each unit provides a 2D interactive touchscreen allowing consumers access to wellness+ information and Rite Aid promotions. The kiosk is outfitted with 3D advertising capabilities for brand marketers to showcase their products and allow users to print coupons for promotional offerings.

"We are very excited about the commencement of our production rollout," commented Curt Thornton, president and CEO of Provision, in an announcement. "Rite Aid customers will enjoy an engaging 3D holographic experience and be immediately rewarded with coupons, promotions and other giveaways for both in-store products. They can also access information on local health care providers who are advertising their services through our kiosks."

Topics: Assisted Selling, In-Store Media, Kiosk Branding, Kiosks / Self-Service, Loyalty Programs

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