3 ways to ensure a loyalty program pays off

Retailers need to be convenient, responsive and memorable. At every touchpoint, we should strive to answer the question "how is this helping shoppers out?"

Amazon, Great Clips share advice for developing a best-in-class mobile experience

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

When it comes to creating a best-in-class mobile experience for the retail consumer it’s about testing and learning, adjusting to new form factors and tapping…

Report: Most retailers not optimizing social media engagement opportunity

August 23, 2016

Social media is becoming increasingly popular among retailers, but 81 percent of those using the platforms to engage customers acknowledge they need help in…

Back-to-school sales are up but spend not as high as last year

August 23, 2016

Good news for retailers as back-to-school sales grab traction: Sales are rebounding this year following sluggish growth in the past three years.

Hunter Douglas taps mobile platform to engage customers

August 23, 2016

Custom window fashion maker Hunter Douglas is using a new mobile-optimized platform for sales and consumer engagement via mobile devices and social networks.

The simple solution for retailers: Be channel agnostic

by Chris Petersen — Owner, IMS

Consumer journeys are neither the same, nor consistent. The term omnichannel is becoming ubiquitous. However, it may be one of the most misunderstood terms in…

Petsmart deploys unique musical experience for pets, owners

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Family pets spending time at a Petsmart PetsHotel, as well as their owners, are getting a much more lyrical experience as the retailer is piping in playlists…

Consumers not a very patient lot, reveals study

August 11, 2016

Companies succeeding at digital customer response will be successful as that's what consumers expect, according to a Northridge Group report. 

Tips for meeting Generation Z customer expectations

by Molly Wike — Intern, Networld Media Group

Questions about the trickiest group of consumers answered: Unlock the secret to effectively reaching Generation Z.

If you are not at the table, you’re on the menu

by Chris Petersen — Owner, IMS

Omnichannel is not an option … it's a question of survival.

Macy's teams with Grandin Road to give customers a scare

August 8, 2016

This September, Grandin Road, a direct retailer of home furnishings and decor, will collaborate with Macy's Herald Square in New York City to open a seasonal…

What retailers need to know, and expect, about virtual digital technology

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Virtual assistant technologies will gain big traction in the next six years, yet use of virtual digital assistants may be a bit slower within retail for a few…

The empathic enterprise: What are your balance points?

by Chris Petersen — Owner, IMS

Key questions for winning by staying human in a digital age.

In-store still beats online when it comes to shopping

July 29, 2016

In-store shopping still ranks top with consumers.

Why retailers should cater to deal-hunting college students

July 28, 2016

The research is clear: retailers offering back-to-college promotions and boasting a strong social media presence are bound for success.

Evergage debuts new data tool for marketers

July 26, 2016

Evergage is debuting a new data tool that promises to help marketers make better decisions regarding customer information gathered from various sources.

Marvel comic fans get rewarded for loyalty

July 26, 2016

Marvel comic fans are now getting more than just fun entertainment as Marvel Entertainment is offering a new loyalty program.

Mobile devices transforming customer experience, reveals study

July 25, 2016

More than three quarters of mobile consumer search efforts contain the word 'coupon,' and nearly as many include the search term 'sale,' according to a new…

Survey: Early bird back-to-school shoppers spend the most

July 21, 2016

A new survey on back-to-school retail shopping trends reveals early bird shoppers have larger spending budgets and are looking for recommendations and shoppers…

Why your app isn't appealing to your customer base

Not all apps are created equal, and consumers don't have the patience to wait while you to get it right.