June 5, 2013
Personalized automation may be the ticket to winning the wallets of global consumers, according to the Cisco Customer Experience Report released today.
read nowJune 3, 2013
ShopperTrak, a company specializing in the analysis of retail foot traffic, announced today the acquisition of RapidBlue Solutions Oy, a European provider of…
read nowby Jeff Weidauer — Vice President, Marketing & Strategy, Vestcom International, Inc.
What are you doing about big data? That is a question making the rounds with retailers today. Or turned around it’s, “What am I supposed to do about big data?…
read nowMarketing 101 classes are being rewritten … by consumers.
read nowby Dale Furtwengler — President, Furtwengler & Associates, P.C.
When we think of a carnival we think of fun and good times. Unfortunately that’s not the image that comes to mind for the cruise line's passengers. So what’s…
read nowMay 23, 2013
A recent survey by the Integer Group found that 16 percent of Hispanic shoppers are using their mobile devices to make purchases, compared to 12 percent of…
read nowby Bryan Pearson — President, LoyaltyOne
Ask any consumer about his or her best buying experience, and you’ll hear it did not simply involve a product purchase, but an entire brand encounter. This is…
read nowCharging different prices to different people may be discriminatory for the same reasons "ladies' nights" have been banned in some states.
read nowby Chris Petersen — Owner, IMS
Nothing seems simple anymore. It's amazing how complex our lives have become with the technology that was supposed to simplify our lives! As I was trying to…
read nowMay 22, 2013
A recent study reveals the furor over showrooming may be all for naught. According to the 2nd Annual U.S. Mobile Path-to-Purchase Study released today by xAd…
read nowby Micah Solomon — president, four aces inc
An expert approach to customer service requires a well-defined process for problem resolution. Let’s look at how to start setting up such a process.
read nowMay 21, 2013
Detailed research from the Urban Land Institute reveals that Millennials prefer shopping in brick-and-mortar stores. Surprisingly, the brands Millennials love…
read nowby Dale Furtwengler — President, Furtwengler & Associates, P.C.
Innovations premiums are huge. Early adopters often pay 3 to 4 times the price the mass market does. But what about product improvements? Do they carry the…
read nowMay 16, 2013
Manthan Systems, providers of business intelligence solutions for retailers, announced recently it's successful implementation of the ARC Customer Analytics…
read nowby Natalie Gagliordi — Editor of KioskMarketplace.com, Networld Media Group
The Marketplace Fairness Act is causing a divide in the industry and has tax experts bracing for chaos.
read nowThe evolution and tide of consumer change is global ... and is escalating.
read nowMay 13, 2013
Following a report on CBS 11 in Dallas (and subsequent reporting through other websites) that Nordstrom was tracking shoppers' activity via smartphone data…
read nowMay 10, 2013
The market research firm Trendsource released results of its Mother's Day buying intentions study, revealing that shoppers prefer the in-store experience for…
read nowRetailers have collected data on customer preferences and demographics for years, but biometrics takes it to a new level.
read nowMay 8, 2013
Findings have been released from the Intuit Consumer Spending Index, providing a unique view into the U.S. economy with a near real-time view of actual…
read now