Consumer Behavior News & Media
Why customers seem scarce - part 3
by Dale Furtwengler — President, Furtwengler & Associates, P.C.
In the previous two segments (1, 2) we learned how industry overcapacity, a dying industry and a perception that our competitors' offerings are superior cause…
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When choosing means losing time
by Lisa Biank Fasig — Director, JZMcBride and Associates
On a recent trip to a popular local pottery shop – the kind of place where everything is made on the premises by hand – I was faced with an unexpected dilemma…
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Q&A with Bryan Pearson, author of 'The Loyalty Leap'
Pearson discusses the importance of relevance when it comes to building a loyalty program that people will care about.
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NRF: Retail marks 22 consecutive months of growth
May 15, 2012
Unseasonably warm weather in February and March and an early Easter holiday shifted consumers' spending appetite last month, though retailers in April still…
read nowResearch reveals behaviors of cost-conscious grocery shoppers
May 15, 2012
A new research report sponsored by MaxPoint Interactive revealed the changing behavior among cost-conscious grocery shoppers as they move through the path to…
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Is Walmart losing out on deeper loyalty by not offering loyalty cards?
by Annamaria Turano — Executive Director, MCAworks
Walmart remains one of the few giant retailers which does not yet offer a customer loyalty card. In the new book, Walmart: Key Insights and Practical Lessons…
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Another nail in the coffin of big box stores?
by Chris Petersen — Owner, IMS
You don't need to look very far to see another article on the growth of online retailing. The phenomenon of online shopping is truly worldwide. While Amazon…
read nowWhy customers seem scarce - part 2
by Dale Furtwengler — President, Furtwengler & Associates, P.C.
Last week we discussed how to grow your revenues, profits and customer bases when facing the challenges of industry overcapacity or a dying industry. Both…
read nowIngenico, Saygent solution to help retailers engage shoppers at POS
May 9, 2012
Ingenico, a provider of payment solutions, and Saygent, a company specializing in mobile voice feedback, are partnering to give merchants on Ingenico's new…
read nowAbandoned shopping carts need love, too
May 9, 2012
Findings from the e-tailing group Annual Merchant Survey and the 14th Annual Mystery Shopping Study revealed mixed findings but agreed that abandoned carts…
read nowTo ignite your customers, fire up your employees
I'm one of those connected customers. I scan QR codes. I read product reviews. I'm never without my phone and it is loaded and ready with Google Shopper, Red…
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Brand attachment: The Barefoot Bandit and our sense of self
What an 18-year-old on a crime spree teaches us about branding.
read nowWhy Customers Seem Scarce - Part 1
by Dale Furtwengler — President, Furtwengler & Associates, P.C.
Far too many sellers suffer believe that customers are scarce and that they can't raise prices for fear of losing the customers they have.
read nowRetail spending down in April
May 3, 2012
Although Americans were shopping in April, they spent less than retailers expected, according to the Associated Press.
read nowSocial media raising stakes for customer service
May 2, 2012
Americans are growing more frustrated with customer service, and their social media savvy is making it hard for businesses to get away with ignoring the…
read nowSix retailers who blew it - BIG
When I give presentations, I typically like to use case studies to show customers best practices. However, it is frequently the object lessons of who blew it…
read nowSocial gifting coming on strong
April 30, 2012
Brick-and-mortar retailers are always looking for new, efficient ways to drive store traffic without diluting their brands. That was the inspiration for…
read nowWhat is an industry leader?
by Dale Furtwengler — President, Furtwengler & Associates, P.C.
"Industry leader" is one of the financial press' favorite phrases, yet how often do they define the term? What makes one company, above all others, the…
read nowNRF: Despite gas prices, Mother's Day spending will rise this year
April 24, 2012
Riding the coattails of a spring where they spent freely on everything from garden supplies and home décor to colorful fashions, consumers will stretch their…
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Loyalty plan: A compelling showroom model
by Bryan Pearson — President, LoyaltyOne
Recent news stories regarding the trend of "showrooming" have me wondering why more merchants aren't showboating the one feature that distinguishes them from…
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