Personalization gaining value in retail customer experience, study reveals

Personalization is paying off with nine out of 10 digital marketers reporting a lift in business but more than half describe personalization maturity level as limited. That's the finding of an Evergage and Researchscape International study regarding the importance of...

Study: Millennials aren't shopping like older parent generations

As millennials move into the age of having children, their shopping habits and activities are a bit different than previous consumer generations. The National Retail Federation's quarterly Consumer View report reveals millennial-age parents, in their late 20s and early 30s,...

Mom isn't on everyone's mind come Mother's Day

Just over one quarter of Americans acknowledge that they've completely forgotten their moms, now and then, when it comes to the annual Mother's Day celebration. A poll of 1,000 U.S. consumers, conducted by Propeller Insights on behalf of Ebates reveals...

Study: Consumers don't mind sharing data for a better retail customer experience

Nine out of 10 consumers are okay with brands knowing more about them if it helps deliver a more rewarding and satisfying shopping experience. Yet a third don't believe brands care enough about personalizing the experience, according to Episerver's annual...

Survey: Consumers want Amazon-like store experience

Consumers, especially millennials, are increasingly expecting an "Amazon-like" experience when in a retail store environment and that means retailers need to double down on engaging, convenient shopping experience. That's the findings of a new Euclid Analytics survey, "The Store of...

Consumers love interactive content, reveals report

Today's consumers are still focused on price when it comes to the purchase decision but the importance of the shopping experience is gaining traction, according to the Kibo 2018 Consumer Trends – Engaging the Informed Consumer, which polled 3,000 U.S....

Easter spend expected to be very robust

Easter spending is predicted to hit $18.2 billion, nearly as high as last year's record-setting $18.4 billion, according to a National Retail Federation and Prosper Insights & Analystics survey. Research indicates 81 percent of American consumers will celebrate the religious...

The try-before-you-buy trend spurring a returns tsunami, claims study

Retailers offering a try-before-you-buy strategy are experiencing a surge of intentional returns that may undermine profits, according to a new Brightpearl study. Companies including Amazon and its new Prime Wardrobe, Stitch Fix, Warby Parker and Trunk Club have led the...

Physical, digital melding together fast in retail

The lines between the physical and the digital is getting even more blurry, according to a NRF/Forrester study. The traditional retail experience and the online retail experience are melding given consumers expectations to shop in both environments in a seamless...

Mobile orders skyrocket in 2017, but 2 in 5 still use cash, claims study

Restaurant visits paid via mobile app grew by 50 percent over the last year, a new NPD study finds. However, cash payment still captures two of every five restaurant visits, a news release said. Both of those revelations were provided...

Women like online shopping more than men, claims report

When it comes to ecommerce and online shopping it's women who are enthusiastic as male consumers tend to prefer shopping in brick-and-mortar retail locations. Male consumers are also less likely to embrace technology disruptors and like to see and touch...

Gen Z, millennials driving the next-gen in loyalty

Gen Z and millennial consumers are propelling a new era in customer loyalty, according to new Alliance Data research. What’s coming is a retail age in which brands must illustrate their loyalty to earn consumer loyalty as the younger shopping...

Etsy CEO: It's all about gross merchandise sales

Etsy, an online spot for selling handmade and antique crafts and items, is mainly focused on one financial point: gross merchandise sales. A Fortune report noted that the e-commerce marketplace is prepping for an IPO effort, and one reason may...

Millennials willing to pay more for a top mobile experience

Millennial consumers are willing to spend more if the return is a five-star mobile experience, according to a Worldpay research report. The research predicts mobile payment apps may become the "luxury shopping service" of the future despite the fact that the U.S. lags in terms of the global mobile app revolution.

St. Patrick's Day spend will hit record-setting $5.9B, claims survey

Lots of Americans will be spending money to celebrate the annual Irish holiday, St. Patrick’s Day, to the tune of $5.9 billion this year. That’s a record-setting expectation, according to an annual survey from the National Retail Federation and Prosper Insights & Analytics.

Study: Consumers are spending, tapping social media, blogs for product research

A TD Bank study reveals 73 percent of consumers made a major purchase in the last year, and the biggest spenders are using social media and blogs to conduct product research. When it comes to brand loyalty and digital shopping,...

Valentine's Day shoppers heading into stores for gifts

A Citi Retail Services survey reveals nearly half, 48 percent, of consumers seeking to buy a Valentine's Day gift will walk into a store. About one third of consumers, 31 percent, plan on buying a Valentine's Day gift in a...

Survey: Data, top tier buy-in are key to successful customer experience

Retailers aiming to shore up the customer experience, and return on investment with CX technology, need to focus on getting executive support and ensuring good data integration. Those are the findings of a new Confirmit survey highlighting critcal areas that...

Consumers love online search but are still buying in stores

A new research report reveals seven in 10 consumers are searching online for products but are heading into a brick-and-mortar retailer to make the purchase.   The Modern Consumer report, from BookingBug, polled 2,000 shoppers in the U.S. and U.K.

Consumers not really understanding AI, claims study

While the retail segment is embracing artificial intelligence, the consumer is still a bit leery and not fully understanding the technology, according to a PointSource study. Consumers are a bit confused about how chatbots work and so aren't fully embracing...

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