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Consumer Behavior News

Brick and mortar remains prime experience aspect in building loyalty

April 1, 2016

The initial in-store retail experience is critical in developing customer loyalty.

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Study: Retailers need to retool in-store strategy, embrace the smartphone consumer

March 28, 2016

If they want to survive and succeed today's retailers must embrace the smartphone consumer, revamp the in-store strategy and become a true omnichannel retailer.

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Easter, apparel spend to beat last year's consumer activity

March 25, 2016

Overall this Easter holiday season bodes robust for the retail segment with a majority of consumers hitting brick-and-mortar stores and about 21 percent going…

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Shocker: Some consumers prefer shopping to sex

March 16, 2016

A survey reveals 14 percent of American consumers would rather shop than have sex.

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Boozy St. Pat celebrants love to shop

March 14, 2016

What are St. Patrick's Day shoppers looking for when shopping? Shoes.

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Warmer winter didn't hurt all retailers, reveals new survey

March 14, 2016

The warmer than usual winter temperatures has hurt more than a few retailers' bottom lines, but not every retail segment felt a pinch.

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MarketResponse reveals adaptive CX opportunities at ICXA Symposium

March 11, 2016

The capstone session at the recent ICX Association Symposium featured 'The Domain of Shopping' study, which identified six distinct shopping segments based on…

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Study: Retailers must mobilize the brand advocate

March 11, 2016

A retailer's best friend these days may just be the consumer who is loyal and willing to spread good things about the brand.

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Kohl's to pilot new store format, shuttering 18 underperforming locations

February 26, 2016

Retailer enjoyed a healthy seasonal sales boost but wasn't immune to weather that hurt other retailers in late 2015.

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Men are shopping like women and that's good for retailers

February 25, 2016

The male consumer is scanning online sites to get fashion ideas, trying new brands and pretty much shopping like a woman, and that's all good for the retail…

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Tax refunds likely won't equate to big retail activity this year

February 22, 2016

More than half of consumers are planning to use tax refunds to pay off debt and shore up the savings account. Yet it isn't a complete bleak trend for retail.

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Neiman Marcus strives to meld in-store, digital mobile customer experience in new store

February 22, 2016

High-end retailer aims to combine in-store and online customer experience in first Long Island, New York, location.

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Report: Consumers just need one bad experience to walk away

February 22, 2016

Customer support experience a big factor in consumer loyalty, reveals new study.

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Car starting experience primed for a big change

February 19, 2016

Volvo is driving a new customer experience and, yes, there is an app for that.

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Retailers must embrace the mobile consumer to boost sales, increase loyalty

February 10, 2016

Nearly half of all retail shopping activity involves some sort of mobile and it’s more than half when it is millennials doing the shopping.

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Study: Cheapest price may not always win over the consumer

February 9, 2016

Consumers care about price but they also care about the quality of a retailer.

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Report: Product price fast giving way to customer experience focus

February 1, 2016

Companies are increasingly focusing on customer experience rather than product price when it comes to the competitive retail segment.

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Consumers expect top-tier service and will take leave if retailers fail to deliver

February 1, 2016

Consumers still favor the in-store shopping environment but true optimization from the trend isn’t going to happen for retailers unless customer experience is…

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'Evolved' retailers more likely to succeed compared to pure-play business strategy

January 26, 2016

Retailers going only online, or only in physical store locations, are likely not going to achieve sustainable, long-term operational success.

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Yahoo offers researchers treasure trove of user data

January 18, 2016

Yahoo is sharing news-reading habits of its 20 million users and the data will likely improve recommendation technology down the road.

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