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Consumer Behavior News

Study says brand absence 'makes the heart grow fonder'

May 22, 2014

New research from marketing agency Momentum Worldwide says that people in countries with long-established consumer spending power — Japan, the U.K. and…

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Google overtakes Apple as most valuable brand

May 21, 2014

Google has overtaken Apple to become the world's most valuable global brand in the 2014 BrandZ Top 100 Most Valuable Global Brand ranking, worth $159 billion…

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U.S. retail market up 2 percent in the first quarter of 2014

May 21, 2014

The U.S. retail market increased 2.28 percent year over year in Q1 2014, totaling $1.08 trillion for the quarter, according to projections from eMarketer.

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Phablet users big on social, engage most with ads in the evening

May 20, 2014

Opera Mediaworks has released a study on phablet users that identifies how their media consumption habits differ from those of smartphone and tablet users, as…

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New RSR report finds the potential in retail emails

May 14, 2014

In a new report available today, “Retail’s Email Moment: How Personalization Can Revitalize Retailers’ Email Strategy,” RSR Research analysts Nikki Baird and…

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New survey explores Millennials and how they view loyalty programs

May 13, 2014

PunchTab, a omni-channel engagement and insights platform, has released a new study on Millennial purchase behavior among fashion brands and retailers.

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NRF says retail sales were unchanged in April

May 13, 2014

Despite nicer spring weather, consumers tempered their spending in the month of April. According to the National Retail Federation – the world's largest retail…

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Research says most shoppers are regularly 'webrooming'

May 13, 2014

Retail marketing firm Interactions has released its second Retail Perceptions trend report, "The Rise of Webrooming: A Changing Consumer Landscape." The report…

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Easter shift, warmer weather pushed consumer spending growth up in April

May 12, 2014

First Data Corporation has released its First Data SpendTrend analysis for April 1, 2014 through April 30, 2014, compared to April 2, 2013 through May 1, 2013.

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Mother's Day revenue set to grow 3 percent this year

May 7, 2014

The time of year dedicated to pampering mom is quickly approaching and Americans are expected to splurge on gifts for Mother's Day. Market research firm…

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Shoppers happy to share personal information if there's a reward

May 1, 2014

Recent data from fashion shopping app Snapette, a business unit of PriceGrabber, shows that shoppers want to exchange personal demographic and shopping…

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Survey says college students are wary of mobile payments

April 30, 2014

An April poll of 2,503 college students around the country revealed that 42 percent would "probably not" or "definitely not" make more mobile payments if they…

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Survey says 60 percent of consumers will purchase Mother's Day gifts online

April 30, 2014

Online shopping platform PriceGrabber has released the results of its 2014 Mother's Day Shopping Survey, revealing how families will celebrate mothers this…

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Millennial travelers prefer digital shopping

April 29, 2014

Millennial travelers are willing to spend their money and loyalty points on purchases for ancillary items at self-service kiosk and mobile devices, according…

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Mother's Day spending expected to reach $20 billion

April 29, 2014

After splurging on tablets and smartphones, beauty supplies, apparel and jewelry for mom last year, consumers this year will celebrate Mother's Day keeping…

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Deloitte: Digital influences more than $1 trillion in retail store sales

April 28, 2014

Digital interactions influence 36 cents of every dollar spent in the retail store, or approximately $1.1 trillion, according to a new study from Deloitte…

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Survey says most mobile users are not interested in, or don?t want, mobile shopping technology

April 23, 2014

The future of mobile shopping may already be here, but it seems the mobile shopper is still a few steps behind. According to a study conducted by…

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Omnico releases study on Millennial shopping behavior

April 17, 2014

Global retail technology firm Omnico Group has released results from its latest national primary research campaign revealing that consumers are increasingly…

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Report: Consumers prefer conducting most business interactions online

April 16, 2014

Temkin Group has released new research, "Consumer Channel and Cross-Channel Benchmark, 2014." The report identifies which channels consumers prefer to use for…

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New survey says most consumers concerned about personal data privacy

April 15, 2014

A recent poll by marketing research firm GfK reveals that almost nine out of 10 (88 percent) U.S. consumers are at least "a little" concerned about the privacy…

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