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Customer Experience Blogs

4 trends retailers should be prepared for this year

Kurt Heinemann, CMO at Reflektion, shares his insight on what he expects will be the important retail trends in 2018 and beyond.

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What apocalypse? Why we're going through a retail Ragnarök

Glenn Shoosmith, CEO and founder of BookingBug, says the clearest evidence that there is no retail apocalypse is the fact we're seeing some of the most…

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Apparel retailers invest in online experience, customer satisfaction

Sunil Mirani, co-founder and CEO at Ugam, explains why successful retailers are those using data to deliver personalization in a meaningful way. They are not…

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Creating measurable touchpoints for experiential retail

Jacob Taylor, founder and CEO, Civitas, explores the evolution of experiential retail and what marketers can do to capitalize on measurable touchpoints during…

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Why online retailers, partners must focus on social commerce

Govinda Giri, architect of the Sagoon social commerce platform, believes the time is now to capitalize on an e-commerce model with the social media audience.

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Where have all the toy stores gone?

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

As Toys R Us shutters, and the Sears catalog collects dust in the archives of marketing, one wonders where the next generation of moms, dads, aunts, uncles…

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Using data to break discount dependency and nurture loyalty

James Glover, co-founder and CEO, Coherent Path, explains why retailers have to stop nurturing the wrong type of customer – the deal-hungry and disloyal –and…

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The horse you rode in on will not win the race for the future

by Chris Petersen — Owner, IMS

Blogger Chris Petersen explains why reducing customer effort in the product purchase is critical in building the customer relationship.

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Understand your customer to predict future demand

Rod Daugherty, vice president of product strategy for Blue Ridge, explains how understanding the customer can bring you one giant step closer to the ultimate…

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A new era of content management, strategic collaboration

by Chris Petersen — Owner, IMS

As Chris Petersen explains consumer-facing content is dispersed across many channels, systems and the cloud. Consequently, a major challenge for brands and…

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Winning the race to the home requires more than the last mile

by Chris Petersen — Owner, IMS

Blogger Chris Petersen explains why the future of retail is not linear and that the winners are building ecosystems.

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Driving customer loyalty in e-commerce

Brian Rigney, CEO, Zmags, offers up a few ways retailers can boost engagement and overall revenue growth.

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Why product data is key to superior customer experience

Fred de Gombert, CEO and co-founder of Akeneo, explains why product data is key to superior customer experience.

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Customer fog: Why your customers leave

by Chip Bell — Customer Loyalty Consultant/Author, Chip Bell Group

Chip Bell explains what customer forensics® is all about why it remains largely completely misunderstood by retailers.

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Omnichannel & IoT: How retailers can be competitive in a time when refrigerators can order the milk themselves

Urs Gubser, head of ecommerce strategy, SIX Payment Services, explains how how merchants can remain competitive in the world of IoT.

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Adding value to the retail customer experience

Nick Godfrey, executive vice president and co-founder of Customer Portfolios, explains why marketers need to think outside the box to retain customers in the…

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Lessons learned from two of the best brick and mortar retailers

by Chris Petersen — Owner, IMS

Blogger Chris H. Petersen explains how two of the top retailers are thriving by doing more than helping consumers make the purchase.

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Is your retail wireless network ready for the new year?

Patrick Groot Nuelend, GM of retail and transportation and logistics markets, Extreme Networks, explains why retailers must double check their network from…

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Insights from NRF's Big Show: Key retail tech trends to watch for in 2018

Matt Sebek, vice president of digital, World Wide Technology Asynchrony Labs, pinpoints the big trends coming into play for customer experience from NRF's Big…

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The breakdown: Disjointed internal operations lead to disjointed customer experiences

Lauren Drexler, client director, Elicit, maps out three (fixable) hot spots where issues often surface and bleed into a negative experience for customers.

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