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Customer Experience Blogs

Amazon opening bookstores isn't as newsworthy as many may think

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Amazon opening bookstores grabs lots of attention but it's really just another smart strategy. After all Amazon is a book seller already.

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In order to survive and thrive don't breathe your own exhaust

by Chris Petersen — Owner, IMS

Biggest threat to today's retailers lies within the walls of the ivory tower.

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6 things every woman wishes retailers knew about her shopping basket

by Bryan Pearson — President, LoyaltyOne

These six facts about a woman's shopping basket reveal what retailers including Nordstrom, Amazon and Tesco do to address them.

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Hybrid cloud rains benefits on forward-thinking retailers

Cloud-based digital technologies are transforming the retail industry to provide digitally connected, time-pressed customers with the value they expect — and…

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The expanding digital divide between consumers and retailers

by Chris Petersen — Owner, IMS

Consumers want it all … but just how much can retailers deliver?

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What Dollar Shave Club knows: Getting an edge on utility

by Bryan Pearson — President, LoyaltyOne

The Dollar Shave Club is one sharp example of how manufacturing supply chains are being disrupted. Yet its approach to winning market share is disarmingly…

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9 things to know about retail loyalty programs

by Bryan Pearson — President, LoyaltyOne

From the tangible value of data assets to stealth pricing, loyalty programs can offer retailers many advantages that are little understood. Here are nine…

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How retailers are avoiding “Uberization”

In today's increasingly interconnected world, disruptive business models like those of AirBnB and Uber are thriving.

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First rule in empathetic marketing: Know thy customer

One way brands are effectively engaging with customers is through empathy. A buzzword in the marketing world, empathy is the act of putting yourself in your…

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The great Occam’s Razor paradox for retailing in 2016

by Chris Petersen — Owner, IMS

The law of parsimony is great for consumers, but a burden for retailers.

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5 New Year resolutions to drive smarter retail customer experiences

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

This past year has clearly been a year of advancement and enlightenment by retailers, and 2016 is likely not going to be much different. Here's a few…

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Click and collect: A hat trick retailers can't pull off?

by Chris Petersen — Owner, IMS

'Sort of works' is not acceptable for today's omnichannel consumers.

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Dear Santa: All I want for Christmas is equal product pricing across genders

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

From razors and clothing to toys and adult diapers, women are likely always paying more for a product than men.

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Zappos’ Santa Claus feat leaves big shoes to fill

by Bryan Pearson — President, LoyaltyOne

A recent act of kindness by Zappos has some wondering if it could spin its reputation for feel-good experiences into a marketing tool.

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Mitigating cybersecurity threats to ensure customer experience is a safe one

Although the nationwide rollout of EMV technology is beginning to eliminate some security concerns, experts expect to see an increase in online fraud as…

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Insight on kicking a 2016 retail strategy off on solid ground

by Ethan Whitehill — CEO, two west inc

It's a good idea to review consumer patterns and data from the past year to make sure retail strategy plans for the new year are on track from the start.

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Critical reasons why retailers need a seamless product return process

Retail product returns, which appear to be a minor part of the customer experience, are actually a crucial component of the overall relationship between the…

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Shoes of prey: New time versus personalization trade-off

by Chris Petersen — Owner, IMS

A case of when personalized means more than speed of delivery.

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10 tips for boosting customer service and inspiring a retail seasonal workforce

For many businesses, the holiday season is one of the busiest times of the year. But it certainly is not the time to slack off on service.

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Top 2016 marketing trends & why you need interactivity

by Casey Dubbs — Marketing Manager, Horizon Display

2016 is going to herald many changes to the marketing paradigm. Let's look at how interactive technology can help retailers utilize these trends.

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