Picturing a more dynamic approach to digital back-to-school sales

Imgix CEO Chris Zacharias explains why retailers need to carefully consider the use and editing of images to improve the user experience and why beleaguered…

Pinterest proves winning for brands, reveals analysis

August 17, 2017

Retailers not using the social networking platform Pinterest may want to start integrating it into the marketing plan as new research claims it can lead to…

Survey: Online shoppers prefer direct shopping with brands

August 16, 2017

More than half, 55 percent, of shoppers prefer buying directly from a brand versus buying at a retailer, according to a new Astound Commerce Insight survey.

Online consumers love high quality visual content

August 15, 2017

When it comes to shopping online, visual content counts for today's consumer.

Report: Retailers should be embracing Amazon as a distribution option

August 15, 2017

A new Bluecore report reveals retailers should be embracing Amazon as a distribution channel and that research indicates 44 percent of brand marketers are…

Online grocery service debuts Alexa skill for hands-free voice order capability

August 14, 2017

Consumers who like to order from Stop and Shop's online Peapod grocery service can now enlist the help of Amazon's Alexa devices. The grocer is offering an…

Survey: Back-to-school shoppers prefer brick-and-mortar over online shopping

August 14, 2017

When it comes to buying school supplies and back-to-school items, a good majority, 78 percent, of parents prefer hitting a brick-and-mortar retailer versus an…

Reimagining the power of your brand

Aimee Becker, VP of strategic services for Daymon, talks about the retail climate and the fact that not all the news is bad. What many may be surprised to…

Buggy checkout experience can hurt the brand, reveals survey

August 11, 2017

Glitchy checkout processes can lead to abandoned purchases, brand damage and consumer doubts about a retailer’s security effort, according to a new survey.

Online grocery service debuts Alexa app for hands-free voice order capability

August 11, 2017

Consumers who like to order from Stop and Shop's online Peapod grocery service can now enlist the help of Amazon's Alexa devices.

How to create a more balanced content diet

Coherent Path President and CEO James Glover maps out why marketers need to move away from serving up the same email campaigns and a reliance on heavy…

How Amazon's acquisition of Whole Foods will disrupt the retail landscape

Sethuraman Janardhanan, practice head and client partner, big data analytics, at Happiest Minds Technologies, explores the multiple synergies that have made…

Walmart.com, Jet.com take top spots in online fresh, packaged grocery buys

August 9, 2017

When it comes to where consumers go online to buy fresh food, Walmart.com takes the lead spot and Jet.com, which is now owned by Walmart, takes the top spot…

As back-to-school looms: What retailers need to know to be ready year-round

Velocity Worldwide CEO Enda McShane explains why retailers must be conscious of the need to have actionable insights into who customers are, why they shop, and…

Study: Small retailers are making money on online marketplaces

August 4, 2017

Over 60 percent of small to mid-size businesses are attributing half, or more, of their ecommerce sales to Amazon and other online marketplaces, according to a…

Chris Petersen: Forget the 4Ps … 4Cs are not enough … the new 4Es of retail

by Chris Petersen — Owner, IMS

Chris Petersen explains how and why raditional retail has transformed from product-centric to people-based.

Abercrombie & Fitch aims to make a splash in China ecommerce

July 26, 2017

Abercrombie & Fitch will launch its flagship brand and kids lines on Alibab Group's Tmall webite on July 26 in an effort to spur international sales in…

Back-to-school spend will hit $83.6B, claims report

July 21, 2017

A confident consumer base and increasing school enrollment will likely drive back-to-school spending to the second top spending level in history, according to…

Shoppers moving to mobile: Where retailers fall short with m-commerce experiences

Dan Carney, senior vice president of operations at Limelight Networks, explains how mobile devices are having broad implications across the retail landscape…

Pet retailer deploys IBM MobileFirst to simplify purchase journey

July 20, 2017

The U.K.-based Pets at Home is launching Sales Assist, an IBM MobileFirst for iOS app for iPad, to drive a simpler purchase process across its 440 stores.