February 25, 2013
CQuotient today unveiled its algorithm-based technology that enables retailers to send digital communications to individual customers. By harnessing big data…
read nowZebra Technologies discusses its latest solution that makes couponing easier for both the shopper and the retailer.
read nowOverloading a program with benefits is not the most effective approach.
read nowby Lisa Biank Fasig — Director, JZMcBride and Associates
Will a reusable cup get people thinking about their reusable cards? Starbucks may soon find out.
read nowDecember 21, 2012
The rise of e-commerce and the hunt for the lowest prices is causing once-loyal shoppers to abandon allegiance to certain stores, according to an article on…
read nowLoyalty programs are becoming a commodity due to their ubiquity and lack of creative differentiation.
read nowA retailer's most loyal customers spend $1.44 with competitors for every $1.00 spent with them.
read nowIADs can offer value-based service to merchants to build new income and customer loyalty.
download nowDecember 6, 2012
Direct carrier biller mopay is making its payment platform more useful to merchants, adding functionality that includes a mobile loyalty management suite.
read nowDecember 4, 2012
An opinion piece on csnews.com explains the importance and benefits of loyalty programs for c-store retailers. The author cited a recent study from the NPD…
read nowNovember 14, 2012
IBM today announced that it is collaborating with Hong Kong Department Stores to help them expand internationally and increase customer loyalty by deploying a…
read nowNovember 2, 2012
Ingenico announced the European launch of its Next Generation Loyalty solution for retailers and quick-service restaurants to interact with digital consumers…
read nowOctober 26, 2012
New research shows that social media interaction between a customer and a brand drives immediate and long-term sales increases. The 2012 LoyaltyOne Social…
read nowby Christopher Hall — w, t
Loyalty programs offer a way to build relationships with customers, and gather mission critical insight into their behavior.
read nowOctober 19, 2012
Macy's is putting high priority on Generation Y with the retailer's implementation of its Millennial initiative. According to an announcement from the store…
read nowby Bryan Pearson — President, LoyaltyOne
Of the many features the newly released iPhone 5 can offer, one of the most compelling for the consumer is this: It eliminates the clip-and-save.
read nowA study this week suggesting that "retail therapy" isn't a real phenomenon leads to a fascinating discussion about how we feel and how we want to be spoken to…
read nowSeptember 21, 2012
Endorse, an offers platform for consumer brands, announced yesterday a new capability that gives incentives for shoppers to share their use of brands through…
read nowby Natalie Gagliordi — Editor of KioskMarketplace.com, Networld Media Group
The Walgreens app lets customers scan their mobile devices to earn points and redeem awards without a physical card.
read nowby James Wester — Editor 1, Mobile Payments Today
Apple unveils a new design for its flagship phone but doesn't include near field communications.
read now