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Loyalty Programs News & Media

Walgreens uses mobile app as customer loyalty strategy

March 6, 2011

According to MobileCommerceDaily.com, a large number of Walgreens customers are using its mobile application to refill prescriptions. The company is reporting…

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Microsoft introduces Microsoft Dynamics AX for Retail R2 at EuroShop 2011

February 27, 2011

Microsoft Corp. launched Microsoft Dynamics AX for Retail R2 in Germany at the global retail industry trade fair, EuroShop 2011.

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The communication station: are you making your connections?

by Sharon Goldman — Senior Director, COLLOQUY

Savvy loyalty marketers know that deeper engagement and personalized communication are the biggest loyalty drivers for high-value customers, not mass e-mail…

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Five barriers to building retail customer loyalty

Loyalty programs should be about companies demonstrating their loyalty to customers, not the other way around.

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Kmart offering discount flu shots, with loyalty card points

February 17, 2011

With flu season at its peak and the possibility of cases occurring as late as May this year, Kmart announced it is offering $15 flu shots, while supplies last…

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The Enduring Allure of the Secret Handshake

by Doug Stephens — President, Retail Prophet Consulting

The world is an increasingly inclusive place and as a society, we've grown to expect equal and open access to just about everything. Facebook has become the…

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A missed opportunity to add loyalty value?

by Sharon Goldman — Senior Director, COLLOQUY

At COLLOQUY, we regularly discuss the benefits of using loyalty program data to improve customer relationships and targeted customer communication. But can a…

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Don’t Discount the Effects of Snow

by Lisa Biank Fasig — Director, JZMcBride and Associates

Much of the country is buried under snow banks. America's retailers, meanwhile, are trying to dig out from a pile of inventory.

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Is this the death of loyalty rewards as we know them?

When customers choose which company to do business with, rewards just don't matter like they used to.

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Increasing retail ROI through collaborative communication

Collaborating around the customer ensures that everyone's needs are met, especially that customer.

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NRF: Convergent technologies on the retail horizon

Shoppers want a seamless cross-channel experience; retailers who miss on convergence could fall behind.

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Retaligent intros Charisma 1:1 clienteling and loyalty solution

January 9, 2011

Retail software company Retaligent Solutions Inc. recently announced its new retail-specific Customer Relationship Management (CRM) solution, Charisma 1:1.

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The top 10 Retail Customer Experience stories of 2010

by James Bickers — Editor, Networld Alliance

Practical information and tactics resonated loud and clear with readers this year.

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Service with a Capital You

by Lisa Biank Fasig — Director, JZMcBride and Associates

It always bugged me that almost every specialty store displays its small-sized clothes on the top rack, where small people cannot easily reach them, while the…

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Four ways retailers can reach out for last-minute holiday sales

by James Bickers — Editor, Networld Alliance

Location-based marketing, personal touch among the ways stores can squeeze every sale out of the season.

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Reflecting on Virtual Success

by Lisa Biank Fasig — Director, JZMcBride and Associates

Macy’s has installed an interesting feature at its flagship store in Manhattan – a 72-inch digital “mirror” that enables customers to virtually try on all…

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The holiday retail frenzy begins, but what about long-term loyalty?

by Sharon Goldman — Senior Director, COLLOQUY

Every year, the holiday retail frenzy seems to start earlier and earlier. This time around, it seemed like the Halloween decorations weren't even put up before…

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Citi partners with retail loyalty solution provider rDialogue

November 18, 2010

Citi Retail Partner Cards announced it has entered into an agreement with rDialogue, a customer loyalty and relationship marketing firm, to provide customized…

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Legal risks of new retail applications

New technology offers retailers a business boon. Are there possible legal ramifications?

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More evidence of rewards just for stopping by

by Sharon Goldman — Senior Director, COLLOQUY

“Checking in” at a retailer or service provider is getting more valuable than ever, with more companies rewarding customers who do no more than simply walk…

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