Loyalty Programs News
Hospitality loyalty rewards portfolios expanding
May 22, 2024
Hotels are expanding the opportunities available to loyalty members, likely in response to increased competition and desire to grow direct bookings and capture…
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Rewards, loyalty points matter to travelers
May 20, 2024
A hefty number of American travelers, 76%, can't imagine taking a trip without using rewards or loyalty program points.
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Most internet households signed up for free loyalty programs
May 2, 2024
A hefty number of internet households, 77%, are participating in free loyalty programs, according to a Park Associates' consumer study of 8,000 U.S. internet…
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Heritage Grocers debuts loyalty program
March 18, 2024
The Heritage Grocers Group, a national Hispanic food retailer, has launched Cardenas Rewards, a loyalty program offering points, digital coupons and other…
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St. Louis grocery chain taps Swiftly to drive shopper personalization
March 12, 2024
Dierbergs, a family-owned grocery chain in St. Louis, has partnered with Swiftly, a retail tech and tool provider, to integrate digital and in-store offerings…
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Target planning lots of new stores, brand launches
March 11, 2024
It's going to be a busy 2024 for Target as the retailer plans to deliver an "enhanced shopping experience."
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Target reintroducing Target Circle loyalty program in April
March 8, 2024
Target is reintroducing its guest loyalty program, Target Circle, on April 7 with the goal to provide an easier and more personalized shopping experience.
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Gaps happening between loyalty membership, consumer shopping behavior
March 6, 2024
There are gaps between loyalty memberships and the desired behavioral shifts retailers hope to gain from loyalty programs, according to an Upside report.
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British department store taps Aptos to drive personalization, customer interaction
March 4, 2024
Liberty, a British department store, is renewing its partnership with Aptos, a unified commerce solution provider, to deploy the latest iterations of Aptos…
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Amazon, T.J. Maxx, Walmart lead in customer loyalty
February 29, 2024
Amazon, T.J. Maxx and Walmart are the top three retailers respectively when it comes to customer and brand loyalty.
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When it comes to loyalty consumers all about experience, service, perks
February 23, 2024
While a great product is the top reason consumers love a brand, customer service, loyalty programs and experience still have the top impact on whether a…
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Getting loyalty right
February 20, 2024
Industry veterans will offer invaluable insights on building successful loyalty programs, doing loyalty right (IHOP, Potbelly, The European Pizza Company) and…
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Majority of consumers joining loyalty programs
February 16, 2024
A hefty number, 85%, of consumers are joining loyalty program and gift cards are fast becoming the ticket to driving customer loyalty.
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Free returns a loyalty driver for retailers
February 2, 2024
Retailers offering free return programs are seeing solid customer loyalty as 72% of shoppers stay loyal to brands offering the perk.
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Omni Hotels & Resorts taps Jeff Doane as COO
February 1, 2024
Jeff Doane has been named chief commercial officer for Omni Hotels & Resorts.
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Majority of retailers looking to invest in new customer loyalty tech
January 31, 2024
A hefty number of retailers and businesses, 89%, are planning to invest in new customer loyalty tech and strategies to improve the customer experience this…
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Gift card spend bouncing back
January 23, 2024
Gift card spending is bouncing back with 69% of consumers buying the same amount of gift cards or more in 2023 compared to 2022.
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American Airlines redesigns reward program with updates
January 16, 2024
American Airlines has updated and redesigned it AAdvantage rewards program.
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Lowe’s launches MyLowe’s rewards loyalty program for DIYers
January 16, 2024
Lowe's has launched a loyalty program aimed at the do-it-yourself customer.
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Fontainebleau Las Vegas resort launches rewards program
December 19, 2023
Luxury resort and casino Fontainebleau Las Vegas has announced Fontainebleau Rewards, a tiered loyalty program in which members earn exclusive benefits.
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