New Linkett solution adds mobile, motion capabilities to TVs, digital signage

July 25, 2013

Technology corporation WestonExpressions recently announced its new Linkett solution, a device that enables existing televisions and digital signage screens…

SmartSource services now NFC-enabled

July 24, 2013

News America Marketing, the company behind the SmartSource family of marketing and promotional products and services in the U.S. and Canada, announced the…

Loyalty, rewards and the test of time

by Bryan Pearson — President, LoyaltyOne

When it comes to measuring their program effectiveness, loyalty marketers tend to rely on what I like to call the big EAR: earnings, activation and redemption…

Shopkick beefs up anti-Amazon arsenal with in-app purchases

July 23, 2013

The iOS and Android app Shopkick, which enables users to search for items, find out where to buy them and then automatically check in at the brick-and-mortar…

Target takes aim at busy moms with mobile app promo (Video)

July 22, 2013

Target has begun a full-scale push to promote its mobile app, which touts features such as daily deals and product reviews.

L.L.Bean encourages adventure on Bootmobile tour

July 19, 2013

The 2013 L.L.Bean Bootmobile Outdoor Discovery Tour is headed to Chicago on July 20, stopping by the Navy Pier to inspire families to spend more time outdoors…

Wooing shoppers with personalization

Retailers have realized they must create personalized shopping experiences in order to effectively compete.  

Commentary: 4 benefits of omnichannel retailing

Retailers need an omnichannel strategy to maintain a competitive edge and retain the connected shopper.

InComm launches in-store digital sales program

July 16, 2013

A new in-store sales program launched today by InComm uses point-of-purchase marketing to encourage shoppers to make a digital purchase while in a…

Study: 16% of US consumers have shopped via mobile

July 15, 2013

New research from Havas Worldwide and Market Probe International suggests that consumer shopping via mobile channels is far less commonplace in the U.S. than…

Oracle shares customer experience findings from global research

July 11, 2013

Oracle recently conducted research into the shopping needs and expectations of consumers in Brazil, China, Germany, Japan, Russia, the UK and the US, in an…

Target and Co.Labs choose retail accelerator winner

July 10, 2013

A winner has been named in the Co.Labs and Target Retail Accelerator contest. According to an article on nytimes.com, the grand prize went to a group of seven…

The problem with mobile advertising isn't mobile. It's advertising.

by Doug Stephens — President, Retail Prophet Consulting

In a recent article for Adweek David Gianatasio asked the question, “Why Does Mobile Advertising Stink?” And it’s a great question, because it really does. And…

Abercrombie's exclusionary marketing

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

On an apparently slow news day someone resurrected a comment Mike Jeffries, Abercrombie's CEO, made in an interview in 2006 in which he said that Abercrombie…

Motorola shows off retail kiosk at Innovation Showcase

June 26, 2013

Motorola Solutions Inc. held its annual Innovation Showcase last week, touting its latest inventions to technology analysts and the press, dailyherald.com…

Thumbvista launches new location-based messaging platform

June 26, 2013

Thumbvista Mobile Marketing has announced its new geofencing and location-based messaging platform that gives retailers the ability to target potential…

Staples takes a page from the omnichannel playbook (Video)

The office supply chain's recent prototype stores aim to blend online with in-store.

For retail, 'Big Data' means big benefits

by Natalie Gagliordi — Editor of KioskMarketplace.com, Networld Media Group

The benefits of predictive analytics in retail could outweigh the potential for consumer concern.

Merchant Warehouse, e-Nabler team up to enhance the mobile POS

June 24, 2013

Payment technology and processing provider Merchant Warehouse recently announced a partnership with mobile POS provider e-Nabler. The companies will bring…

Microsoft attempts to boost sales with Best Buy mini-stores

June 14, 2013

Microsoft has announced that it will open 500 mini-stores within existing Best Buy locations in the U.S., selling Windows-based tablets, computers and other…