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Marketing News & Media

Cabela's to continue first-in-line Black Friday promo

November 25, 2013

Cabela's Incorporated announced it will present gifts to the first 600 shoppers in line at each of its U.S. retail locations Friday, Nov. 29.

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Why customer loyalty isn't a 10-step process

Many have tried, but you can't develop a simple 10-step list for building loyalty. 

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Retail Gift Card Association releases Holiday Gift Card Trend Tracker Survey

November 21, 2013

The holiday shopping season is just around the corner and to kick it off, the Retail Gift Card Association has released the results of its Holiday Gift Card…

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Survey of retail executives shows mixed sentiment for the holiday season

November 21, 2013

Retailers may be making their (inventory) lists and checking them twice this holiday season. A new retail outlook survey from CIT Group Inc., a provider of…

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Focus! But on what?

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

Many of the most successful people I know attribute a great deal of their success to their ability to focus their time, effort and energy. The question is, how…

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Survey shows that a majority of consumers will shop online for the holidays

November 20, 2013

An ongoing shopper behavior study conducted by The Integer Group and M/A/R/C Research shows that 30 percent of shoppers say the ease, speed, and low prices…

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Eyeview 'Black Friday Booster' helps retailers send hyper-local video ads

November 20, 2013

Eyeview, a provider of personalized digital video advertising solutions for brand marketers, has announced a new solution to help retailers promote Black…

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Mintel's senior retail and apparel analyst releases Black Friday comments

Ali Lipson gives a roundup of recent retail news, and her thoughts on the impact for US retailers this holiday season.

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NRF reports October sales growth of 2.5%

November 20, 2013

Positive retail sales numbers in the month of October point to a good holiday sales season ahead. According to the National Retail Federation — the world's…

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Shopkick goes live with Apple's iBeacon at Macy's

November 20, 2013

Shopping app shopkick announced that today it deploys the first Apple iBeacon-based presence signal at any major retailer. ShopBeacon transmitters are now live…

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Mobile ads that combine location with profile data see 10 percent increase in click-through

November 19, 2013

By adding strong data insights such as audience profiles and mobile search behavior to details about a consumer's location, mobile marketers can amplify the…

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46% of consumers plan to make fewer trips to retail stores this year

November 19, 2013

As consumers become more digitally connected than ever, savvy shoppers are using their mobile device to find the best deals for the holidays. The online…

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Acosta Mosaic Group introduces Shopper Solutions agency

November 19, 2013

Acosta Mosaic Group has announced the launch of its retail design agency Shopper Solutions. The newly formed agency is a combination of AMG's retailer-facing…

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Half of holiday shoppers plan to shop online more this year than last

November 19, 2013

According to a study released today by market research company Lab42, half of holiday shoppers plan to shop online more this holiday season compared with last…

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How to survive your first holiday season as a retail manager

by Bob Phibbs — CEO, The Retail Doctor

When I was in college, I worked nights and weekends in a department store. I was there for the the guys shopping on Christmas Eve and for the after-holiday…

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Visa's chief economist offers holiday shopping forecast

November 18, 2013

Wayne Best, chief economist for Visa, has announced the findings of this year's Visa Spending Intentions survey. Conducted for Visa by Prosper Insights and…

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Millennials are accepting more lax privacy policies in exchange for rewards

by Jeff Fromm — Executive Vice President, Barkley

Online privacy policies always seem to be a bunch of gibberish. Who actually reads the privacy policy anymore? When given the option to either read pages of…

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New survey reveals consumer holiday shopping habits

November 18, 2013

A new survey published by Alliance Data Retail Services shows that consumers are being more cautious with their shopping this holiday season, taking longer to…

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Black Friday and Cyber Monday sales to grow 2.2 percent

November 18, 2013

For the fourth year in a row, disposable incomes have only inched up, wearing on consumers' ability to shop 'til they drop. October's government shutdown…

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Symphony EYC unveils loyalty campaign management platform

November 18, 2013

Retail solution provider Symphony EYC has announced the availability of Symphony EYC Engage, a next-generation targeting analytics and loyalty campaign…

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