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Marketing News & Media

Research reveals impact of Pinterest on e-commerce

November 15, 2013

Software firm Piqora, which offers a marketing suite for "the visual Web" (Pinterest, Instagram and Tumblr), has released preliminary findings of its research…

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140 million people expected to shop online Thanksgiving weekend

November 15, 2013

For the first time since 2002, Thanksgiving falls as late as the calendar possibly allows it to, but eager holiday shoppers are already mapping their…

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Four ways to fight showrooming with data

A thorough understanding of the practice can lead to strategies that help thwart the loss of customers to online competition.

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Intel pop-up stores coming to NYC this month

November 14, 2013

Intel joins the ranks of Microsoft and Apple later this month when it opens its first pop-up store in New York's NoLita area on Nov. 23. A report from Engadget…

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Loyalty provider CrowdTwist announces partnerships with VivaKi, Acxiom and IBM

November 14, 2013

CrowdTwist, a provider of omni-channel loyalty and analytics solutions, has announced three new partnerships with global brands VivaKi, Acxiom, and IBM.

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Holiday shopping survey reveals Thanksgiving, Black Friday plans

November 14, 2013

Global consultancy Accenture has released the results of its 2013 Holiday Shopping Survey, which polls U.S. consumers on their plans for the upcoming weeks.

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America's Research Group, Inmar Forecasting see 'significant increase in Black Friday shopping'

November 13, 2013

According to the "Christmas & Holiday Shopping Forecast" released today by America's Research Group and Inmar, retailers can expect an increase of nearly…

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Gift card spending reaches all-time high

November 13, 2013

It's personal, it's practical, and it comes with a price tag that matches anyone's budget — it's a gift card, and this season 8 in 10 (80.6 percent) shoppers…

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Report shows most consumers comfortable with personalized marketing

November 13, 2013

Sociomantic Labs, a provider of programmatic advertising solutions for e-commerce marketers, has announced initial findings from a new study on consumer…

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More than half of U.S. shoppers have started their holiday shopping

November 12, 2013

Early October holiday promotions struck a chord with millions of Americans as 53.8 percent of shoppers say they have already started holiday shopping…

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Amazon, USPS to offer Sunday package delivery

November 11, 2013

Earlier this year, the U.S. Postal Service sought to staunch some of its financial bleeding by eliminating letter delivery on Saturday. That didn't end up…

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Barnes & Noble announces 'Discovery Friday,' marketing campaign

November 11, 2013

Barnes & Noble, Inc. wants to start the holiday shopping season earlier than anyone else: Today the retailer announced Barnes & Noble Discovery Friday…

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Strong 'shopping intensity' expected for Thanksgiving-holiday period

November 8, 2013

Consumers are geared up for the Thanksgiving shopping days, according to a special national consumer poll of 1,000 households that was commissioned by the…

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Brand Keys survey predicts 5% decrease in holiday retail sales

November 8, 2013

Increased use of mobile outreach and planning, coupled with an increased number of retail-developed mobile apps, means traditional retailers will have to truly…

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Deloitte annual holiday survey: More consumers shopping mobile and local

Many shoppers plan to frequent local small businesses when visiting stores this holiday season.

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Pastor says racial profiling at retail chains could drive shoppers to smaller stores

November 6, 2013

Macy's and Barneys of New York have been in the news recently, but not for any reasons they can be happy about: Both retailers have been accused of racial…

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Study: Americans cautious about holiday spending this year

November 6, 2013

While European retailers have a rosy outlook for the holidays this year, it looks like American shoppers are taking a different view: According to a recent…

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ICSC predicts festive holiday sales season in Europe

November 5, 2013

European Christmas-holiday spending in 2013 is likely to be stronger this year, according to an International Council of Shopping Centers (ICSC) survey of…

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Hammacher Schlemmer standardizes its email marketing software

November 5, 2013

StrongView, a provider of email marketing and cross-channel marketing solutions for enterprises, today announced that Hammacher Schlemmer, one of America's…

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Best Buy to open early for new console launches

November 5, 2013

Two big new gaming consoles are on the way this month, and Best Buy is opening its stores early in anticipation of eager gamers willing to camp out for them.

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