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Marketing News & Media

Largest US mall operator Simon adds mobile shopping app for holidays

November 4, 2013

Zoomingo, a personalized shopping discovery app that helps shoppers find the best deals in their local stores and malls, today announced an agreement with…

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Market share, pricing and profitability 'strategies'

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

A September 11, 2013 Reuters article, "iPhone 5c: Apple picks profit over market share yet again," provides an opportunity to make a distinction between market…

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What the food stamp cut will mean to retailers

November 4, 2013

On Friday, one in five American households had to face the reality of a decrease in government assistance. The Supplemental Nutrition Assistance Program, or…

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Roozt unveils tool for socially-conscious online shopping

November 4, 2013

Roozt.com, an online shopping platform for socially conscious brands, has unveiled a new user experience that lets its members harness their entire social…

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Study suggests consumer behavior this year may presage fundamental shift in holiday shopping patterns

November 1, 2013

SGK, a global brand development, activation and deployment company, announced that the results of its early holiday shopping study identify consumer behaviors…

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Canadian retailers expecting a slow holiday

November 1, 2013

Canadian holiday retail sales are expected to grow 3.5 percent over last year, supported primarily by online commerce, Ernst & Young Canada says.

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Google's mystery barge is likely a floating retail store for Glass

November 1, 2013

Residents of the San Francisco bay area have been wondering just what that giant barge is that showed up a few days ago. There have been plenty of rumors…

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Walmart kicks off its holiday marketing campaigns

November 1, 2013

Retail giant Walmart is trying to get a head start on the competition by beginning its aggressive holiday marketing today, according to a report from the…

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Survey: 85% of consumers return to a retailer when notified of a discount

October 31, 2013

Nearly 90 percent of Americans repeatedly buy products retailers have on promotion, according to a new survey conducted by Synqera, a global technology startup…

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Halloween real-time store audits: The good, the bad, and the scary

Consumer spending on Halloween is predicted to reach $6.9 billion this year, an increase of more than 54 percent since 2005.

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Survey: Good customer service drives customer loyalty this holiday season

October 30, 2013

PriceGrabber, a distributed e-commerce platform and shopping site, just released additional results of its Winter Holiday Shopping Survey, revealing that 6…

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MyLowe's smartphone app a DIY tool for loyalty

by Bryan Pearson — President, LoyaltyOne

Call it a tool of engagement. The MyLowe’s smartphone app is making relationship-building a DIY project.

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Retailers should expect more last-minute shoppers this holiday

October 29, 2013

ShopperTrak, a provider of shopper analytics, predicts that four of the 10 busiest shopping days will occur between Dec. 20 and Dec. 24, and advises retailers…

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MarketLive releases holiday 2013 survey results

October 29, 2013

E-commerce platform MarketLive has released its annual online retailer survey and recommendations for the 2013 holiday retail season. Among the many report…

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Dollar General edges out Walmart in price point survey

October 25, 2013

For the second year in a row, Dollar General has topped Kantar Retail's opening price point survey, narrowly beating out Walmart Supercenter. 

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Neiman Marcus recognized by Luxury Institute

October 23, 2013

As part of its first installment of the Luxury Multichannel Engagement Index (LMEI) survey, the New York-based Luxury Institute asked consumers from households…

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Senator Chuck Schumer introduces voluntary 'code of conduct' for retail surveillance

October 23, 2013

U.S. Senator Charles E. Schumer, The Future of Privacy Forum and a group of location analytics companies — including Euclid, iInside, Mexia Interactive…

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U.K. grocery price-matching schemes come under scrutiny

October 23, 2013

In recent months, leading U.K. grocers Tesco, Sainsbury's and Asda have been hyping their price-matching programs, promising shoppers the lowest price. But an…

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'Want It' gift registry bookmarklet spans multiple online retailers

October 23, 2013

CheckedTwice, a free online Christmas gift registry, announced the availability of its "Want It!" bookmarklet, which allows users to add items to their wish…

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Shopgate e-book offers tip to help m-commerce sites grow holiday sales

October 22, 2013

Retailers who want to increase holiday sales should consider launching a mobile shopping website or app, according to the mobile commerce solutions provider…

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