RCE Podcast episode 2: ACA upheld, nude grocery shopping and Obama's gift registry

June 29, 2012

The National Retail Federation reacted very strongly to yesterday's Supreme Court decision to uphold the legislation commonly known as "Obamacare," and our…

Four retailers who translated social media into revenue

Marketing pros give tips on what to do with all those fans and followers.

Retail tech heats up to beat holiday shopping lockdown

by Christopher Hall — w, t

Behind-the-scenes prep for the holidays is underway, with digital signage and engagement tech on the upswing.

Supermarket offers free groceries ... if you shop nude

June 25, 2012

Bumping into an old friend at a grocery store is always awkward, but now imagine if you were both naked. That was a likely scenario last week at Priss, a new…

Obama campaign uses gift registry to raise funds

June 25, 2012

Consumers no longer just register for baby showers and weddings — they're also making lists for their birthday and graduation gifts. So why shouldn't…

Driving growth by changing the marketing and sales dynamic

Marketing execs can get so caught up in words, pictures and messages that they fail to focus on ROI.

Retail Customer Experience launches retail podcast

by James Bickers — Editor, Networld Alliance

The weekly wrap-up show will focus on the big events of the week, with food-for-thought for the days ahead.

Will consumers opt-in for the 'store of the future?'

by Cherryh Cansler — Publisher, FastCasual.com

Motorola Solutions recently launched a variety of solutions to help retailers deliver what it calls the "store of the future." Many of the company's solutions…

Motorola shares vision for future of retail

Motorola unveiled new customer experience solutions at its New York event this week.

Understanding retail's 'third shelf'

by Doug Stephens — President, Retail Prophet Consulting

There have always been two "shelves" in retail. The first can be found in the retail store and is where the product is most often evaluated and ultimately…

Price addiction: Why retailers are hooked on discounting

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

It never ceases to amaze me how addicted people get to low prices. You probably think I'm talking about buyers, don't you? Well I'm not.

Social relevance as more than a pet project

by Bryan Pearson — President, LoyaltyOne

Today, when merchants consider social media, many think of a few key terms: Listen! Word of mouth! Viral marketing! But the most important consideration to…

Experts discuss dos and don'ts of rebranding

Defining the target audience is one of the most important steps when developing a rebranding strategy.

Vancouver mall customers now shopping via Facebook

June 14, 2012

A Vancouver shopping destination, Park Royal, has added a way for customers to browse products on its Facebook page.

Shopping online with Internet Explorer 7? That'll cost you more.

June 14, 2012

In a move that will delight Web designers and developers everywhere, Australian electronics retailer Kogan has just announced that customers using Internet…

Survey: Most shoppers give feedback, but few think it will do any good

June 14, 2012

Empathica Inc., a provider of customer experience management solutions, announced today that its Consumer Insights Panel survey of more than 6,500 U.S.

Swiss coffee company opens boutique in Macy's

June 12, 2012

Switzerland-based Nespresso has opened its first "Boutique-in-Shop" at the Macy's Dadeland Mall in Miami.

Lessons learned from the Transit of Venus

by James Tenser — Principal, VSN Strategies

Recently I attended an event that will never be repeated in your or my lifetime. It was a viewing of the transit of the planet Venus across the face of the…

How stress impacts buyer behavior

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

Behavioralists tell us that if you want to know the true nature of a person, observe them in stressful situations. How can we tell when buyers are stressed?

How to design your own solar-powered QR codes

A step-by-step on how to pull off your version of Emart's innovative marketing campaign.