Niemann Foods testing in-store mobile messaging program

July 7, 2009

NORMAL, Ill. — American Digital Signage, a digital out-of-home network and digital signage solutions provider, has announced it was chosen by retail chain and…

Amazon explores private label opportunity

The online giant, like many other retailers, is looking to strike gold with the introduction of a new private label line.

Retailers localizing discounts

July 6, 2009

The Wall Street Journal: Retailers such as Walmart and Home Depot have taken on or expanded some form of "localized markdowns," rather than slash prices the…

Putting empty storefronts to good use

July 1, 2009

BrandWeek: Empty storefronts are a growing retail reality, but Miami-based Carnival Cruise Lines recently transformed the economic downturn into a…

Economy presents a new reality for luxury brands

The downturn has forced a paradigm shift on luxury brand marketers, who are for the first time being forced to re-think their traditional approach.

Participation in loyalty programs jumps 20 percent

July 1, 2009

CINCINNATI — Despite the recession, U.S. consumer participation in rewards programs is on the rise across all demographic segments, according to COLLOQUY…

Urban Outfitters expands mobile marketing efforts

June 29, 2009

GREENBELT, Md. — Urban Outfitters announced it has selected Acuity Mobile as its mobile marketing provider to extend its experience into the mobile world.

Food Lion promotion encourages shoppers to stock up on private brands

June 28, 2009

In-Store Marketer: Food Lion staged an incentive this month enticing shoppers to stock up on private label products. From May 27 to June 23, the chain offered…

Fighting online shopping cart abandonment

While most e-commerce sites measure conversion, many do not take a structured and proactive approach to abandonment.

Supermarkets intensifying online non-food push

June 18, 2009

Retail Week: Supermarkets look likely to steal a further slice of general retailers' sales as both Tesco and Sainsbury's revealed plans to extend their…

Study: C-store shoppers respond differently to in-store media

June 18, 2009

Progressive Grocer: The way consumers respond to in-store promotional messages and media is changing, with traditional media not necessarily as effective as it…

Making mobile work for retail marketers

Mall operator General Growth Properties is experimenting with SMS-based communication as a way to build loyalty and drive sales.

Interactive mall game aims to bring in patrons, get them to stay longer

June 16, 2009

AUSTIN, Texas — At a time when competition for the consumer dollar is fierce and retail traffic has slowed, retail centers are exploring new innovative guest…

Culinary retailer spices up customer experience with Pluris

June 15, 2009

FRAMINGHAM, Mass. — Pluris Marketing, a provider of marketing solutions, has announced that Sur La Table has chosen Pluris to develop its next-generation…

Hispanic foods moving out of the ethnic aisle

June 14, 2009

MSNBC: Several major chains are expanding their specialty offerings to capture business from Latinos, the country's fastest growing population and already…

MarketLive unveils next-gen marketing, merchandising suite

June 14, 2009

BOSTON — MarketLive Inc., an e-commerce platform and services provider for mid-sized specialty retailers, has unveiled the MarketLive Intelligent Marketing and…

Loyalty segmentation needs to extend into the store

When front-line employees are left out of the loyalty process, points programs miss the point.

Five underutilized features of the modern POS

by James Bickers — Editor, Networld Alliance

Today's point-of-sale systems are sophisticated business tools, but many retailers are still using them as glorified cash registers.

RetailWire Discussion: Most loyal customers aren't profitable

A recent Harvard Business Journal article suggests that few customers are profitable — and of the ones that are, most are not loyal.

Study: Shoppers value eco-friendliness over price

June 4, 2009

Progressive Grocer: Although some recent consumer research indicates that you'll still need a crowbar to pry open the majority of shopper's wallets, the ORC…