Making your retail business social in 2012

by Lynn Switanowski — President, Creative Business Consulting Group

People around the world are using social media for many reasons. They are meeting long lost relatives or high school classmates on social media sites…

Stop marketing already!

by Mike Wittenstein — Customer Experience and Service Designer, Storyminers

We live in an age George Jetson would consider futuristic (sans the flying cars, of course). We have pushbutton everything. Pushbotton marketing, pushbutton…

Connect with charities to brand and build your business

by Laurel Tielis — Author and Professional Speaker, Laurel Tielis & Associates

Whether it's in your business or your personal life, you can't have too many friends. A great way for all businesses to create friendships is by teaming up…

Pepsi Throwback

by Jim Joseph — President, Lippe Taylor

The cola wars are undoubtedly one of the most fascinating categories to watch in marketing - probably ever since the '80s.

Retail trends go under the microscope at August Summit

Consumer trend experts Vickie Abrahamson and Mary Meehan will share the findings of their latest research.

Stock Up on Customer Engagement

by Lisa Biank Fasig — Director, JZMcBride and Associates

It might not be a miracle, but Macy’s may reach a 34th milestone by Christmas.

Transaction Wireless secures patent for social gifting tech for Facebook

July 5, 2011

Transaction Wireless, a provider of multi-channel digital gift card and integrated marketing solutions, announced today that it has been granted a United…

Interactive window displays debut in UK

July 4, 2011

Hidden Creative, a Manchester, UK creative agency, has unveiled the newest in window displays: a fully interactive display that window shoppers control with…

Foursquare and American Express

by Jim Joseph — President, Lippe Taylor

I think a new day may just be beginning for location-based social media. Late last week Foursquare announced a new partnership with American Express…

US Airways suing for lower prices

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

A recent Miami Herald headline - "US Airways sues Sabre over pricing." According to the article US Airways isn't the only airline, American has a suit pending…

Big Y Foods pioneers Groupon use for grocery marketing

Retailer says there is 'big power' in store-specific coupon deals.

Customer experience lessons from Red Bull

Here are four ways the energy drink brand uses unconventional thinking to stand apart from its competition.

Opinion: Retailers, manufacturers need to work on collaboration

Collaboration shouldn't be exclusive to a new product launch, promotion or supply chain initiative.

Shopatron helps Klipsch develop premium ecommerce site

June 22, 2011

Klipsch, the manufacturer of high-end audio speakers, is making its products available online with the help of ecommerce solutions provider Shopatron.

Hitwise says each new Facebook fan leads to 20 extra visits to a retailers site

June 22, 2011

According to the Hitwise blog, Facebook fans have a real measurable value: 20. That’s the number of additional visits Hitwise analyst Robin Goad said a…

Amex and foursquare roll out mobile coupon program nationwide

June 22, 2011

American Express is embracing location-based mobile couponing. The credit card company is joining with location-based social media site foursquare to roll…

The Beauty of Soft Benefits

by Sharon Goldman — Senior Director, COLLOQUY

Mobile loyalty app shopkick welcomes small, medium retailers

June 21, 2011

Location-based shopping app shopkick is welcoming small local stores and coffee shops into its program. The program, which already includes prominent retailers…

Lowly barcodes get fresh approach

June 21, 2011

The humble universal product code (UPC), the tiny barcode that appears on every package good, is getting a creative new approach. An article at the Wall Street…

NetWorld Alliance publishes roadmap for mobile retail apps

June 21, 2011

LOUISVILLE, Ky. — NetWorld Alliance, publisher of Retail Customer Experience and other B-to-B news and information portals, has published "Executive Briefing…