Carnival placing 'interactive aquariums' in empty store windows

April 1, 2009

Display & Design Ideas: Carnival Cruise Lines is placing interactive digital "aquariums" into empty store windows in six U.S. cities. The promotion, which…

GlobalShop 2009: Optimism and strength

by James Bickers — Editor, Networld Alliance

Despite the economic chill in the air, attendees and exhibitors made last week's tradeshow a success in the eyes of its organizers.

Digital signage lessons from GlobalShop 2009

Best Buy's in-store video producer reflects on what he learned during Digital Signage Day at GlobalShop 2009.

The retail power of suggestion

by James Bickers — Editor, Networld Alliance

A carefully worded farewell can often subliminally impact shoppers into coming back for more.

GLOBALSHOP: Vestcom launches new retail marketing services

March 24, 2009

LITTLE ROCK, Ark. —Vestcom International Inc., a provider of customized shelf-edge marketing solutions to major retailers and brand manufacturers in the…

Opinion: 12 ways to maximize the customer during a recession

The author of Retail Business Kit for Dummies weighs in with tips on how to get more out of each customer interaction and drive repeat business.

Tough times drive retailers back to basics

The economy is prompting a number of retailers to drop their experimentation with millennial marketing.

Zappos urges customers to upload videos of themselves

March 11, 2009

TechCrunch: Online footware and apparel retailer Zappos.com is partnering with video hosting and sharing platform Magnify.net to launch a "BoxBreak" campaign…

Luxury brands respond to tough economic times

Given the worldwide economic decline, the once seemingly recession-proof luxury sector is under siege.

Jeweler lets shoppers share their personal stories online

March 9, 2009

AUSTIN, Texas — Bazaarvoice, provider of hosted social commerce applications, today announced that Zale Corp., a leading specialty retailer of fine jewelry in…

CEO: Retail entering a new era

March 8, 2009

Retail Solutions Online: Green Hills Market CEO Gary Hawkins offers an intriguing premise in a series of new position papers. He feels the retail industry is…

iCongo version 8 adds dynamic catalog creation, enhanced merchandising

March 4, 2009

MONTREAL — iCongo, provider of e-commerce and cross-channel systems, today announced a set of new features to its retail e-commerce and cross-channel system.

Store closings spell big opportunities for the survivors

March 4, 2009

The Associated Press: Retailers left standing amid the carcasses of their competitors are going after orphaned customers. They're using aggressive mailers…

7 Billion People unveils Web personalization software at DEMO 2009

March 2, 2009

PALM DESERT, Calif. — 7 Billion People Inc., a provider of Web personalization software, has announced at DEMO 2009 the availability of WebLegend, a software…

Fashionology lets tweens design their own clothing, online

March 1, 2009

MediaPost: A marketing campaign kicks off today aimed at spreading the word to tweens about an interactive fashion design experience aimed at girls ages 7-1…

Discounters snag upscale customers, but do they build loyalty?

Newly frugal shoppers may love the savings at discount stores, but they're not loving the experience.

Tesco: We goofed in the U.S.

February 23, 2009

Progressive Grocer: Tesco's early market research was mistaken and the retailer may make big changes to its U.S. Fresh & Easy stores. "We may have…

Study shows e-mail campaigns drive offline shopping behavior

February 22, 2009

DALLAS — The receipt of permission-based e-mail makes shoppers more likely to do business with a retailer, in addition to generating a more favorable opinion…

Independent booksellers hold tight to their niche

February 15, 2009

The Daily Herald (Chicago): They've battled the big guys, the Internet, the downward spiral of the economy. Now, in the tradition of all great drama…

Five ways retailers can use Microsoft Tag today

by James Bickers — Editor, Networld Alliance

Redmond's new mobile barcode app offers some incredible flexibility for creative marketing — and it is available and ready to use right now.