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Omnichannel News & Media

Report says retailers need to focus on multi-channel experience

March 16, 2011

The most recent report from RSR Research, a research company run by retailers for the retail industry, is titled,“Omni-Channel Fulfillment and the Future of…

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Fast Company names its 'Ten most innovative retail companies'

March 15, 2011

FastCompany.com posted its list of the Ten Most Innovative Companies in Retail yesterday, with Groupon topping the list. Reasons for the honor range from…

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IBM announces new software and consulting services for businesses to help meet consumer demands

March 14, 2011

IBM has announced new software, as well as new consulting services dedicated to the emerging category of "Smarter Commerce," which is focused on helping…

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AT&T offers customers location-based mobile advertising

by Kim Williams — Reporter, NetWorld Alliance

Customers are concerned about charges for text ads and number of messages.

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Canadian entrepreneur developing RFID for smartphones

March 13, 2011

According to NBBusinessJournal.com, a Canadian entrepreneur is developing an RFID tag for use in big-box retail stores to help customers with product…

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Mobile Monday: Coach Gift Finder

This special-purpose app's elegance is in how easily it helps customers find the perfect gift.

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Walmart launching ‘Pick Up Today’ service this month

March 10, 2011

Walmart has announced plans to expand its U.S. multichannel platform by launching "Pick Up Today" later this month. The service allows customers to purchase…

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Merkle announces new retail marketing suite and leadership roles

March 9, 2011

Merkle, an independent customer relationship-marketing agency, announced the release of its new retail database-marketing suite. Merkle’s Retail Marketing…

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The three key attributes of effective mobile retail apps

Very few successfully incorporate all three, and without all three, an app will likely be short-lived.

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New study says creating emotional ties with consumers is a successful strategy

March 9, 2011

According to NRF.com, a recent research study by Kurt Salmon, a global management consulting firm, says that consumers feel a personality connection to the…

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Analysts say brick-and-mortar stores will live on

March 9, 2011

According to TheStreet.com, despite major retailers such as Blockbuster and Borders filing for bankruptcy, retail experts think the demise of brick-and-mortar…

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Retailers using iPads to enhance shopping experience

March 8, 2011

According to InsideRetailing.com, more retailers are expected to begin incorporating Apple’s iPad into store operations. The shift seems to be retailers…

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Mobile Monday: Alternative Apparel

This is a lifestyle brand that truly understands how brand and social media intertwine.

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IBM report: The smarter consumer has arrived

by James Bickers — Editor, Networld Alliance

Growing numbers of people are "instrumented," using two or more technology channels to shop.

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Walgreens uses mobile app as customer loyalty strategy

March 6, 2011

According to MobileCommerceDaily.com, a large number of Walgreens customers are using its mobile application to refill prescriptions. The company is reporting…

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Herbal Essences launches Microsoft Tag displays

March 3, 2011

Herbal Essences recently launched a new retail campaign using the Microsoft Tag on in-store shelf talkers. The Tag help shoppers determine which collection of…

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Canadian consumers embracing mobile retail

March 1, 2011

Canadians are adopting new technologies that improve their shopping experiences faster than consumers in most other countries, according to an annual IBM…

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Is augmented reality the future of retail?

February 28, 2011

 Global revenues from augmented reality (AR) applications and services are projected to reach $1.5 billion by 2015, according According to Pocket-lint.com.

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Mobile Monday: Champs Sports

The app is built around two primary features, a product selector and a product/store locator.

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Five rules of real-time marketing

Use new tools and tech to know your customers, and interact with them appropriately.

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