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Retail - Electronics Features

First look: Inside the Microsoft retail store

A visit to the first Microsoft store reveals that comparisons to Apple are like apples and oranges.

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E-tail Clinic: BestBuy.com

The electronics retailer's site has properly integrated in-store pickup, but less-than-relevant cross-sell intelligence.

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Five things any retailer can learn from Apple

While most retailers can't lean on Steve Jobs for help with reinvention, there are lessons that all can learn from the Apple/Disney partnership.

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Barnes & Noble Nook raises questions about digital-only products

by James Bickers — Editor, Networld Alliance

Technology has made it possible to deliver music, movies, books and more without a physical product. But is that good for shoppers or retailers?

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Customers are buying down, and opportunities are rising, part 3

by Mike Wittenstein — Customer Experience and Service Designer, Storyminers

Customer-centric experience design is explored in this final installment of "Where's the Opportunity?"

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Smart retailers fight walk-aways at the checkout

An average of 1.6 percent of customers leaves the checkout queue — and the store — without completing a purchase.

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Freakonomics co-author to speak at NRF 2010

by James Bickers — Editor, Networld Alliance

Journalist Stephen Dubner has been added to the roster of "retail's big show," taking place this January in New York.

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ISME: Design of the Times 2009 award winners announced

by James Bickers — Editor, Networld Alliance

At this week's In-Store Marketing Expo, a panel of 100 experts picked the year's best retail marketing initiatives in 16 categories.

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Top 10 brand and marketing trends for 2010

A new definition of value, growing consumer expectations among the things brands and retailers will need to watch for.

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Opinion: The difference between clerking and selling

The Retail Doc explains why in-store staff should be moved beyond low-hanging fruit and into real selling.

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Great customer service: Remembering the little things

Tough times mean retailers need to squeeze all the value they can out of their assets, and that includes the small touches that can make a big difference.

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Making the case for custom point-of-purchase content

A core factor of the retail customer experience is advertising. But how we speak to a potential customer versus a customer at the point of purchase are not the…

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Designing a new experience — and putting fun back into retail

Now is a great time to design and launch a new customer experience — especially for brands feeling the pinch of commoditization.

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Driver's license scanning reduces fraud, but may alienate shoppers

by James Bickers — Editor, Networld Alliance

In an effort to fight return fraud and abuse, a growing number of retailers are using a service that keeps a database of return activity — and feels like an…

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Discounting while preserving the brand

Why retailers need to focus on intelligent promotions, rather than across-the-board discounts.

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Hands-on review: Best Buy's Twelpforce

by James Bickers — Editor, Networld Alliance

The electronics retailer is using Twitter to connect customers to an army of tech experts. How well does it work?

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Breaking retail's addiction to discounting

When retailers emphasize price above all else, everybody loses. Author Kate Newlin offers some alternatives to "okay, available and cheap."

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Thinking beyond traditional retail packaging

How retailers are mixing packaging with interactive technology to connect with consumers.

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Why good customer service is like billiards

Retail Doc Bob Phibbs explains why customer service staff need to scatter around the customer, like pool balls reacting to the cue.

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Opinion: Why customer satisfaction surveys don't work

With 95 percent of our cognitive processing handled by the subconscious, how much value is there in surveys that probe the other five percent?

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