How to create immersive in-store experiences with directional audio

Combining directional audio with digital signage offers an entirely new dimension to customer engagement.

Nearly a quarter of shoppers choose to go to a competitor due to dissatisfaction with their retail experience

September 8, 2014

46 percent of shoppers who have unsatisfactory retail experiences do not let the retailer know and almost a quarter of these opt to shop at a competitor when…

Talbots selects Mi9 Retail merchandising solution

September 2, 2014

Software provider Mi9 Retail has announced that Talbots has selected Mi9 BI, Mi9 Merchant, and Sales Audit with Loss Prevention software products to replace…

#CONNECTsummit14: Beacons offer immediacy, simplicity and context

Beacons are powerful tools, enabling marketers to push the right message to the right person in the right place at the right time.

Sportswear retailer Pro Direct store design goes high-tech

Pro Direct's vision was to capture the dynamic feeling of walking into a physical realization of their website.

Simon adding beacons to create 200 'smart malls'

August 4, 2014

The expansion of the program across a broader number of Simon's malls, Premium Outlet and Mills centers is expected to be completed by spring of 2015.

GameStop adding beacons to its stores

July 31, 2014

Under the agreement, Shelfbucks will roll out its platform to GameStop stores in its test markets, including Austin and College Station, Texas, beginning in…

Photos: Inside the new TargetExpress format

by James Bickers — Editor, Networld Alliance

This past weekend, Target debuted its new store format, TargetExpress, which the company said is its smallest-footprint store to date.

Fujitsu, OnCue offer in-aisle point-of-information systems

July 28, 2014

Fujitsu has announced an international distribution and license agreement with OnCue Technologies, a developer of in-aisle point-of-information solutions that…

Cambridge shopping center adds 'virtual assistant'

July 24, 2014

The Grafton Shopping Centre in Cambridge says it is ready to dazzle shoppers with a "virtual" employee who greets customers when they enter.

Four ways to maximize the efficiency of your waiting lines

Facilitating the optimal movement of customers from the start of a waiting line to the end is critical as any kinks can significantly impact customer…

Luxury brand Tod's new retail space, Syracuse, New York

When Tod’s, an Italian luxury shoes and leather goods brand, acquired a new retail space at Destiny USA in Syracuse, New York, the mall’s design management…

Report points to the ROI of store remodels

June 18, 2014

A new study, published in the May issue of the American Marketing Association′s Journal of Marketing, points out both the need for and the benefits of store…

Morocco's first duty free stores get a new look

Morocco’s first duty free store operator will continue renovation of its Mohammed V International Airport stores through later this year.

B2B Soft, QLess partner to cut mobile customer wait times

June 18, 2014

B2B Soft, a business-to-business software company specializing in retail management for the wireless/cellular retail industry, has announced a new partnership…

Garden Ridge rebranding all stores to At Home

June 17, 2014

Garden Ridge, a home décor retail chain, has announced that it is investing $20 million to rebrand all stores to the successful At Home brand. According to the…

Sephora adding 13 new ministores to JCPenney locations this month

June 17, 2014

In 2006, Sephora and JCPenney launched a partnership which saw the beauty brand set up stores-within-stores inside JCPenney locations. Later this month 13 more…

To drive store traffic, give shoppers something they can't get online

by Chris Petersen — Owner, IMS

Effective retail strategy is about where and how a retailer can engage consumers at experience touch points in the journey.

More than half of mobile app users opt in to push notification

June 10, 2014

Branding and marketing firm Urban Airship has released its latest Good Push Index data study, which tracks user behaviors on more than 70 apps that ask users…

Retail co-op can provide out-of-the-park benefits for all

by Greg Swistak

Major brands in certain circumstances are willing to provide free resources to retailers in the form of co-op dollars.