The Interactive Customer Experience Association last week honored excellence in interactive customer experience at this year's Elevate Awards dinner party to recognize and honor the individuals and organizations setting the pace in using technology to elevate the customer experience.
Digital signage works when it comes to increased sales, stronger customer engagement and meeting consumer needs. But it requires a strategy and objective well before the hardware and software decision.
The Microsoft store, Fossil, Lego and Tesla offer up unique interactive customer experiences within the 53-year-old NorthPark Center mall in Dallas.
Artificial intelligence can allow retailers to improve the customer experience and gain valuable insights, but it is necessary to identify the core capabilities the company hopes to attain and be willing to make organizational changes.
Though AR is still in its infancy at retail, a pair of presenters at Infocomm said that it offers a new way to excite consumers, and is more economical than creating physical experiences.
Pinterest provides a visual tool to enable the discovery process online. Millions of consumers already use Pinterest to get ideas for everyday needs — food, apparel and home décor.
There are plenty of mistakes new franchisors make when embarking on expanding their brand and they range from missteps in operational strategy to not focusing on the customer experience.
Motorcycle parts and apparel retailer boosts revenue and bottom line with HeadCount's traffic and conversion technology.
There are a multitude of reasons to attend the upcoming ICX Summit being held in Dallas in June. Here are five top reasons not to miss the annual event.
E-commerce has not taken off in the grocery sector as it has in other retail segments in the U.S., nor has it matched the performance of grocery in the U.K. Tim Steiner of Ocado, the U.K.'s leading e-commerce grocer, says the right combination of benefits has evaded e-commerce grocery in the U.S.
The TrustChain, a collaborative initiative that involves IBM and a consortium of leaders in the gold and diamond industry, aims to track and authenticate jewels from mine to market to provide transparency to consumers and shoppers.
Ulta Beauty CEO Mary Dillon says the world continues to have a need for human connection and inspiration within the retail environment and that her company relishes the opportunity to meet consumers' expanding and growing needs.
Rafik Hanna, senior director, All Access, at Taco Bell will share insight on how the brand is winning big with customers due to its digital transformation strategy at the upcoming Interactive Customer Experience (ICX) Summit taking place next month in Texas.
Mary Beth Laughton, Sephora's executive vice president for omnichannel, offers up insight on making the shopping experience more personal and that while technology is critical it's not the only big strategy ingredient and why mobile is playing a huge role today.
Amazon sales soared in first quarter of 2018 and it's a trend the mega omnichannel player expects to continue. One helpful factor is a move to increase Amazon's annual Prime membership fee by $20.
Instead of resisting change when new competitors such as e-commerce retailers and on-demand delivery services came into the market, Target is investing in its digital infrastructure to meet the needs of changing shopping habits.
There's Black Friday and Cyber Monday and now comes Way Day, which will take place April 25 at Wayfair.com. The retailer is launching its own retail 'holiday' shopping event as customers want free fast shipping and an easy way to shop.
A TSYS study reveals mobile wallet users intend to use mobile payments more at brick-and-mortar retailers. But intent and actual use could vary based on a number of factors such as a smooth experience and security concerns.
Retailers must be aware of what's changing in payments to better serve their customers. That was the overarching message to retailers from a group of executives on a panel at the recent Oracle Industry Connect in New York City.
While e-commerce continues to expand, consumers still want to visit the store for fresh food. Supermarkets need to find ways to improve the in-store shopping experience and integrate it with digital interaction.