By understanding these different motivations, brands can better leverage true, in-the-moment behavior to trigger purchases.
read nowNot only have people turned to social networking for connecting with old friends and business contacts, they are using it to connect to their favorite retail…
read nowThink beyond discounts, maintain clarity and update your offers frequently in order to keep promotions fresh.
read nowIn-store, mailed and emailed promotions most effective at driving new traffic.
read nowAs small and large consumer electronics stores (e.g., Circuit City) faltered in 2008, thanks in large part to a U.S. economic downturn, retail giant Best Buy…
read nowThe store-within-a-store picked up steam in 2008. One of the largest examples was the Rock Band 2 popup store at the Virgin Megastore in Times Square. The…
read nowby James Bickers — Editor, Networld Alliance
Software company helps retailers customize their packaging with one-to-one marketing messages.
read nowMost Internet usage occurs outside of North America, and localizing prices can turn international browsers into buyers.
read nowEmbracing Web 2.0 has become a mantra for many retailers as they seek to gain customer loyalty from a growing legion of techsavvy shoppers. The still-emerging…
read nowCoupons are still an important preplanning mechanism, especially within the grocery channel.
read nowA customer feedback expert offers four reasons why mystery shopping is insufficient for capturing the voice of the customer.
read nowSmart use of PURLS can turn outbound marketing messages into customized, personal experiences.
read nowIt wasn’t exactly Big Brother watching you in your favorite retail chain, but it might have been a form of sophisticated digital signage and camera-based…
read nowFor fans of potent potables, a mind-blowing experience awaits within an old Circuit City location.
read nowThanks to Disney, the buying power of tweens (kids between 10-14 years old) has seldom been more focused and potent. Witness Hannah Montana/Miley Cyrus and the…
read nowThe luxury discount destination prepares to open four more stores in 2010.
read nowA few other retailers already offer it — Best Buy and Borders, to name two — but as CompUSA struggles to make a comeback with new parent company Systemax, Web…
read nowA time-starved populace demands immediate gratification, but it won't compromise on selection.
read nowShopping at airports while waiting for a connecting flight is no longer small potatoes. Indianapolis International Airport, the nation’s first big terminal…
read nowFewer people will buy graduation gifts, but they will spend slightly more than last year.
read now