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Free Webinar: How retailers can discover the key to seamless cross-channel

Boosting customer loyalty and brand advocacy takes strategy, resources and commitment as the quest to get a single view of the customer across multiple commerce channels can prove challenging. But as two Pitney Bowes experts reveal in a free webinar it can be done and done well.

October 3, 2016 by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

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Boosting customer loyalty and brand advocacy takes strategy, resources and commitment as the quest to get a single view of the customer across multiple commerce channels can prove challenging.

But as two Pitney Bowes experts reveal in a free webinar for download it can be done and done well.

"The insight provided in this webinar is invaluable and I believe our readers will gain great insight and benefit from it," said Retail Customer Experience Editor Judy Mottl, who moderated the live webinar event last week.

A single view of customers can:

• Inform real-time, mobile interactions.

• Enable best-next engagement.

• Place stores in the most profitable locations.

• Optimize omni-channel sales.

• Reduce risk and combat fraud.

The webinar features advice and insight from Joe Pindell, director, Global Solution Management and Linda Mitchell, senior director, Solutions Management — Retail and Telecommunications vertical manager, from Pitney Bowes.

As the two experts share in this webinar, with the right approach, retailers can get a clear, holistic view of each customer, no matter how or where she interacts. 

About Judy Mottl

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Judy Mottl is the editor of RetailCustomerExperience.com and DigitalSignageToday.com at Connect Media. She is an award-winning editor, reporter and blogger who has worked for top media for nearly four decades,  including AOL, InformationWeek and Internet News, as well as for leading technology providers including HP. She’s written everything from breaking news to in-depth industry trends and reported on technology long before the internet arrived, including the debut of the first smartphone. When she's not sharing insights on digital signage deployments and trends in retail customer experience she's on the beach or watching the latest live murder trial.

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