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Innovation on the seas is keynote focus at upcoming ICX Summit

Early bird registration for the annual customer experience innovation event is Friday, March 16.

Photo by iStock.com

March 13, 2018 by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Enhancing, expanding and elevating the customer experience is at the forefront for retailers and hospitality enterprises, whether on land or on sea.

Gaining real-world insight on what works and challenges in various consumer environments can prove invaluable to delivering what a consumer wants, expects and increasingly demands.

Carnival Corp. is among those leading the charge in driving a personalized, friction-free user experience. The cruise organization, recognized as being among the top 10 most innovative companies by Fast Company magazine, is driving a highly personalized CX in a wide range of strategies.

The why, how and impact of embracing emerging technology is the focus of a keynote by Carnival's John Padgett during the upcoming ICX Interactive Customer Experience Summit.

The annual event, which draws hundreds of innovative leaders, is being held June 12-14 in Dallas and early bird registration ends Friday, March 16.

Padgett, Carnival Cruise Lines' chief experience and innovation officer, and an integral member of Disney's MagicBand and MyMagic+ project, will share in his keynote session what it takes to bring innovation into the cruise and travel customer experience.

But his opening keynote is just one highlight of the summit. Driving innovation with artificial intelligence, creating synergy between the online and offline worlds, meeting the demand for delivery and in-store pickup and building an innovation lab are also hot topics to be discussed at the annual event.

In addition, attendees will have a unique opportunity to participate in hands-on demonstration of innovative customer engagement technology at the ICX Discovery Zone.

The impressive list of panel speakers include Domino's Pizza Director of Digital Retail Experience Amber Gadsby; David Kepron, Marriott International's vice president of global design strategies; Intriosity Founder and CEO Jeff Donaldson; Rent-A-Center Senior Manager for Marketing Research Jennifer Moretti; Intel Worldwide Digital Signage Segment Manager Christie Rice and Under Armour Vice President of Global Store Development Tom Walsh, just to name a few. Also presenting and participating is Shannan Coghill, global experience director for Michael Kors.

The event, as always, also offers up exciting tours — a rare opportunity to get behind the innovation scenes at top retailers and destinations.

Two of this year's four tours include a tour of The Star, the Dallas Cowboys' world headquarters, and the Reflect Digital Innovation Lab.

The event also highlights innovators via the ICX Association's Elevate Awards, which are presented at a dinner during the event.

About Judy Mottl

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Judy Mottl is editor of Retail Customer Experience and Digital Signage Today. She has decades of experience as a reporter, writer and editor covering technology and business for top media including AOL, InformationWeek, InternetNews and Food Truck Operator.

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