Today's shoppers browse online while checking out shelves and racks in brick-and-mortar retailers, so building loyalty and brand advocacy is challenging.
September 23, 2016 by Retail Customer Experience
Today's shoppers browse and buy online, while checking out shelves and racks in brick-and-mortar retailers, so building loyalty and brand advocacy is challenging.
There are proven strategies for creating a seamless cross-channel connection and two experts from Pitney Bowes will provide such insight during a free webinar hosted by Retail Customer Experience next week.
"Retailers need to get a holistic view of each customer, no matter where they are physically and where they are browsing for products. This webinar will provide clear and informative insight on how to do that," said Retail Customer Experience Editor Judy Mottl, who is moderating the event on Sept. 29.
The one-hour webinar will offer a revolutionary approach to knowing the customer, with tips and advice from Joe Pindell, director of global solution management, and Linda Mitchell, senior director of solutions management with Pitney Bowes.
Sign up here to register for the webinar taking place Sept. 29 at 2 p.m. EST.