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Blogs

Five ways to lose your Facebook business page fans

by Bob Phibbs — CEO, The Retail Doctor

Creating a Facebook business page for your small business and then growing your fan base has become a focus for many businesses and has the potential to be a…

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Loyalty means never having to say, "Eat that second doughnut"

by Bryan Pearson — President, LoyaltyOne

Smart marketers know that the key to winning customer loyalty is through using personal data in a way that benefits both the company and the consumer.

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Do customers control your pricing?

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

The CEO of a staffing firm asked what I did for a living. When I told him that I help companies get higher prices regardless of what their competitors or the…

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Why don't the old customer service ways work anymore?

by Micah Solomon — president, four aces inc

"Why don't the old ways work with customers anymore?" I hear this question frequently when I'm speaking at a business event or starting a new customer service…

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Meet your new gift registry: Pinterest

I'm planning a party for my younger sister. Usually, I flip through magazines or ask friends for ideas. However, this time I went straight to Pinterest.

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Klout: More social influence equals a better customer experience?

by Colin Shaw — Founder & CEO, Beyond Philosophy

I was very interested to see that organizations are starting to provide a better customer experience to people that have more social influence. You may have…

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There's no room for revolutionaries on Wall Street

by Doug Stephens — President, Retail Prophet Consulting

Several months ago, JC Penney CEO Ron Johnson and his newly formed executive team made some significant changes to the pricing and promotional structure for…

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What would happen if all the store signs were removed?

by Chris Petersen — Owner, IMS

Ever look around a store and notice all the signs? At least in technology stores you can't miss them. There seems to be a plethora of signs touting the latest…

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Market-driven pricing

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

A May 9, 2012 Bloomberg Businessweek article, "Macy's 1Q profit jumps 38 percent," attributes the company's success to its ability to tailor its fashions to…

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Is your customer experience smashable?

When was the last time your loss prevention team became an Internet sensation because of excellent customer service? Well, that's what happened when Joshie…

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Get the easy stuff right

by Micah Solomon — president, four aces inc

A perfect product or service won't take you far if you serve it up cold. Lack of caring delivery will sink most any perfect product or service.

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Microsoft's new technology could be a mood lifter

by Bryan Pearson — President, LoyaltyOne

If there is one thing I have learned during my years in marketing, it is that it's a lot easier to engage a happy person than an angry one.

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Five steps to successful time off

by Doug Fleener — President and Managing Partner, Dynamic Experiences Group, LLC

We all need time away from work to clear our mind, recharge our batteries, and dedicate precious time to our family and friends. That's easier said than done…

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Practice customer experience management by focusing on the employee experience

by Kimberly Nasief — President, Measure Consumer Perspectives

Customer experience management can be directly linked to how the employees understand and view their workplace. It's easy to understand that if the employees…

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The high price of uncertainty

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

Is uncertainty really stymieing growth? The leaders of Fortune 500 companies are sitting on trillions in cash awaiting clear indicators of where the economy is…

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Customer Experience Councils: A tool for overcoming organizational silos

by Colin Shaw — Founder & CEO, Beyond Philosophy

We all know a lack of coordination between an organization's departments can be one of the key factors in causing a poor customer experience. As an end-to-end…

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Eight mistakes that kill your retail sales training

by Bob Phibbs — CEO, The Retail Doctor

You've only got one shot at training new hires. One. You can't go back...

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Why tablets are so compelling to kids ... of all species

by Chris Petersen — Owner, IMS

The twins absolutely love their iPad. They can't get enough time on it. In this Miami family, the teenagers also exhibit a high preference for consumer…

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Feds charge a suspected major cyber thief

by Brad Cyprus — Chief of Security and Compliance, Vendor Safe Technologies

Everyone in retail can breathe a little easier today knowing that federal authorities have charged David Benjamin Schrooten, or as he is known in cyber space…

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