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Unbendable Customer Experience Rule #3

by Mike Wittenstein — Customer Experience and Service Designer, Storyminers

Never let your business processes dictate your customer's experience.  More>>

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2011 -- The Year of Retail Redesign

by Mike Wittenstein — Customer Experience and Service Designer, Storyminers

2011 will be the year of retail redesign. There are three reasons why this is true. The winners will be the stores that focus on value creation and do so by…

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Why Your Incentive Plan Might Be Killing Sales

by Doug Stephens — President, Retail Prophet Consulting

New research into human motivation may hold some surprises for companies who have long held to the "carrot and stick" approach to incentives.  The truth is…

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Post Holiday Success: Maximizing the Season of Me

by Doug Fleener — President and Managing Partner, Dynamic Experiences Group, LLC

Starting December 26th retailers move into what I call the Season of Me. Customers will descend on your store for the next two weeks armed with gift cards…

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Unexpected Consequences

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

I must admit I never saw this one coming.

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Service with a Capital You

by Lisa Biank Fasig — Director, JZMcBride and Associates

It always bugged me that almost every specialty store displays its small-sized clothes on the top rack, where small people cannot easily reach them, while the…

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Independent We Stand emphasizes benefits of shopping local for the holidays

by James Bickers — Editor, Networld Alliance

A new movement called Independent We Stand is taking to the net this holiday season with a message about why consumers should spend more of their gifting…

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Customers Only Care About Price

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

 Conventional wisdom or...

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Here's one way to fight the browse in-store, buy online trend

by James Bickers — Editor, Networld Alliance

… just not a very good way. Downright terrible, in fact.Consumerist got a tip on a specialty dancewear and shoe store that is sick and tired of people coming…

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Reflecting on Virtual Success

by Lisa Biank Fasig — Director, JZMcBride and Associates

Macy’s has installed an interesting feature at its flagship store in Manhattan – a 72-inch digital “mirror” that enables customers to virtually try on all…

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Baking Wars at Michaels

by Jim Joseph — President, Lippe Taylor

It's the holidays, and among other things 'tis the season for baking. I noticed some very interesting marketing activity in the baking category at a surprising…

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How To Politely Say, "You Suck" to a Retailer

by Bob Phibbs — CEO, The Retail Doctor

When you don't get a word from an employee at a store, call them on it with this simple tool to improve their customer service. 

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The Best Price

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

Do you have the best price?Are you sure?I recently saw an ad that said "We offer the best...at the best price." What does that mean?  What is the best price?

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Gant

by Jim Joseph — President, Lippe Taylor

I was walking down Bleeker Street in NYC the other day, just kind of strolling along. If you don't know, Bleeker Street is a quiet little street in Greenwich…

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A View into Your Holiday Morning

by Lisa Biank Fasig — Director, JZMcBride and Associates

Regardless of the Black Friday hype, the holiday shopping season still has a long way to go. After all, the Saturday before Christmas is often the busiest…

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Holiday Shopping Dilemma

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

 ...when to buy.

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Eataly

by Jim Joseph — President, Lippe Taylor

I had an amazing shopping experience this past weekend - Eataly - a full blown retail celebration of Italy that just opened in Manhattan near the corner of…

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The holiday retail frenzy begins, but what about long-term loyalty?

by Sharon Goldman — Senior Director, COLLOQUY

Every year, the holiday retail frenzy seems to start earlier and earlier. This time around, it seemed like the Halloween decorations weren't even put up before…

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Express Scripts' Prescription...

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

 ...for using technology to irritate it’s customers.

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SWOT Pricing

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

 Is SWOT analysis helpful in setting prices?

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