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Blogs

From data to dollars: Why email marketing is key to scalable business growth

by Austin Wright — Head of Strategy & Analytics, SVP, Tandem Theory

By developing a strategic, data-driven approach to email marketing, retailers can tap into the full potential of this powerful marketing channel.

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Prevention and the cure: How AI is helping combat ID fraud for retailers

by Jimmy Roussel — CEO, IDScan.net

AI has made fraud more complex and more difficult to detect, but it also offers the clearest path to resilience. As fake IDs and synthetic identities become…

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Trump’s tariffs and the battle for brands to maintain customer loyalty

by Kenn Kennedy — Head of North America, Antavo

Brands that can adapt their loyalty strategies to meet these new challenges will not only survive but have the opportunity to build even stronger, more…

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How digital signage plays in improving the customer experience in convenience stores

by Tom Bingham — Senior Director, LG Electronics USA

As c-stores increasingly embrace digital signage, commercial display providers in this sector continually innovate, offering advanced software solutions for…

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Future of AI in retail: Aligning progress with public perception

by Lorraine Hamby — Head of Marketing, Everseen

AI is no longer an emerging technology in the retail sector — it’s a central part of the industry's transformation. While enthusiasm for its potential is high…

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From likes to buys: How social media is redefining retail

by Umang Thakur — Principal Analyst & VP, QKS Group

With the advent of the digital age, social media has grown beyond its initial role of connecting people and sharing updates. Although social media was not…

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How retailers can elevate the social shopping experience to drive sales

by Marjorie Leonidas — CEO, Taggstar

Social isn't new to retail, but it continues to rapidly evolve and change as its dominance grows. Tik Tok Shop isn't just growing; it is now on Amazon's list…

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Maximizing ad dollars: Why retailers must align marketing, finance and analytics

by Ben Dutter — Chief Strategy Officer, Power Digital

As digital ad spending continues to climb, the brands that embrace data-driven collaboration between marketing, finance and analytics will be best positioned…

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Could curation revolutionize retail advertising or is it just a buzzword?

by Joe Meehan — General Manager of Global Supply, Criteo

Curation is reshaping digital advertising by giving retailers greater control, transparency, and efficiency in how they buy and sell media.

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How data analytics can drive retail customer engagement

by Raman Awal — SVP & Global Practice Head, Mastek

Customer engagement research reveals some telling facts — organizations focused on customer engagement saw cross-sell revenue surge by 22% and upsell revenue…

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The evolution of payments in retail and the rising importance of security

by Divya Valsala Saratchandran

Customers mode of paying for goods and services has been revolutionized completely in the recent past. From the cash and check dominance to the emergence of…

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3 ways retailers can restore soft skills, boost profits in 2025

by Pamela Eyring — President, The Protocol School of Washington

Focusing on controllable factors like empathetic interactions, consistently training staff and remaining agile can make a difference and let retailers maximize…

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True unified commerce starts before checkout

by Simon Molnar — Founder & CEO, Flagship.ai

It’s important to think about unified commerce as a journey, not a goal line to cross. It begins long before a product hits a shopping cart — in a store or…

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What's coming in retail: 4 consumer insights to watch for

by Joanna Clark-Simpson — Head of Consumer Research and Marketing, PissedConsumer.com

Consumers are cautious as they watch for impacts from economic conditions, but consumers remain willing to spend their money with retailers who offer…

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Retailers and consumers are out of sync. Why? In a word, it’s words

by Purva Gupta — Co-Founder & CEO, Lily AI

Retailers and brands that embrace AI can significantly impact performance across ads, search results, and customer experiences, making online shopping the…

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Revolutionizing retail: How Gen AI elevates the shopper experience

by Melanie Nuce-Hilton — Senior Vice President of Customer Success, GS1 US

For retailers ready to embrace this innovation, the rewards are immense: deeper customer loyalty, increased sales, and a significant competitive edge. As…

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The secret to winning retail CX: Invest in your employees

by Rebecca Becker — Vice President, Retail Experience Solutions, Forsta

Competition in retail is fiercer than ever, and adopting a comprehensive approach to employee experience is no longer optional — it's necessary. Adopting new…

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Self-service is evolving: Say hello to the Automated Retail and Kiosk Innovation Show!

by Sandra Carpenter — Editor, Networld Media Group

The Self-Service Innovation Summit is now the Automated Retail and Kiosk Innovation Show (ARKI), an event focused on the future of automated retail, December…

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North American grocers must change their relationships with suppliers

by Anders Mittag — Chief Commercial Officer, Lobyco

Grocery personalization calls for reimagined partnerships with suppliers, who have traditionally driven customer promotions. If grocers intend to leverage…

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How retailers can lead the AI-driven CX revolution

by Roman Ptakowski — Chief Commercial Officer – Customer Experience, Bridgenext

The power of AI lies in its ability to optimize CX, but technology alone isn't enough. Success depends on how retailers apply it — structuring data…

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