How successful retail advertisers stand out

Martin Kilp, head of apps at Smartly.io, explains why retailers need to truly embrace digital channels now if they wish to be successful in the future.

Why strategic customer experience initiatives win out over price reduction every time

Ron Lutz, CCO at Miller Zell, shares insight on why it's crucial to drive understanding of your brand and that value is relative and means something different…

How retailers can give consumers the personal care they expect

Carey Stoker, senior vice president, customer care services, Radial, believes customer care is the differentiator between a good and a great experience, and…

Holiday season check up: Are you effectively using store cards to foster customers for life?

Citi Retail Services' Leslie McNamara explains why building lifelong customers starts with early engagement, personalized communication and a seamless…

Why it's time to support mobile payments

Michael Jaszczyk, CEO, GK Software USA, offers insight on why mobile payment is no longer something retailers can put off and the benefits to be gained for…

5 ways CRM helps the small retailer

Arun Upadhyay, CEO of LionOBytes, offers five strategic ways customer relationship management can push your small retail business to the next level.

What retailers really need in a voice assistant platform

Efrat Blaier, co-founder and CTO of Mmuze, explains why retailers should be looking at the platforms with specialized functionality for their unique fields…

How interactive retail kiosks enhance holiday shopping experience

Melissa Harward, marketing coordinator at Meridian, examines how interactive kiosk innovations are making holiday shopping experiences more engaging, rewarding…

The future of retail is as simple as I.D.E.C.

Rich Smith, CMO, Chief Outsiders, explains how and why technologies such as virtual reality, 3D printing, nanotechnology, and ever-expanding communications…

As Black Friday hits, here's a holiday 2019 prediction

George Troy, author/blogger, believes this holiday season won't be as robust as many in the past and that retailers need to take a conservative approach.

Baby it's cold inside: why brands should take a discerning approach to holiday music

Danny Turner, global senior vice president, creative programming at Mood Media shares that there's no better time than the holiday season to elevate the…

Drive revenue through tailor-made experiences with advanced technology

Jess Vadino, global digital strategy and experience leader at SoftServe, believes retailers are not reaping the benefits of a targeted personalization…

Examining the state of voice shopping

Matt Lang, strategy director, and Will Hall, chief creative officer, of Rain, examine all that's been happening with voice retail technologies this year.

When will retail fight back?

Tien Tzuo, Zuora cofounder and CEO, believes that while the retail industry has seen the biggest disruption of all [aka Amazon], it hasn't done much to…

Advice for retailers: Be good, do good!

by Janet Hawkins — CEO & Founder, Opterus Inc

Janet Hawkins, Opterus president and CEO, shares insight on how it is becoming more evident that modern consumers are looking for retailers and brands that are…

How digital marketers can drive CX in the mobile-first era

Maria Marinina, digital marketing manager, Iflexion, explains why moving on to mobile-centric CX is a priority and the next logical step.

Augmenting the retail customer experience

Taras Kovalchuk, XR practice leader at SoftServe, explains why as retailers seek the means to become truly omnichannel, AR can enhance the customer experience…

How retailers can improve customer service

RJ Horsley, president, SpotOn Transact, offers insight on why customer service can't be limited to simply having well-trained, friendly staff anymore. Rather…

Optimizing human flow: Rethinking retail with data and experiential marketing

Anthony Coppers, founder and head of innovation at Gradient, shares insight on why when retailers bridge the connection between offline and online, in an…

How To: Making 3D the foundation of immersive e-commerce experiences

Garrett Eastham, chief data officer at Vertebrae, shares how retailers, given the importance of 3D, are embarking on immersive commerce initiatives but need to…