Pricing: An Added Convenience?

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

Greatness: Accelerating the Recovery, Part III

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

Greatness: Accelerating the Recovery, Part II

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

Greatness: Accelerating the Recovery, Part I

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

Competition, What Competition?

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

Are Your Offerings Competitive?

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

What Is Price?

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

What is Price? Ridiculous question... ...or thought-provoking insight? Ted Gorski, Executive Coach and host of The Business Advantage Radio Show at WKXL…

What We Can Learn from Bankers

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

Pricing and Policy Decisions

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

Are You Driving Your Customers Away?

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

One of my favorite vendors... ...is pushing me away. I’ve had my cellphone with the same provider for close to six years.  Yes, I was late in adopting the…

Flying Blind

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

Discounting During Peak Season

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

Want to Increase Demand?

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

The War for Market Share

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

...watch the Verizon and AT&T ads. For years Verizon has been hammering AT&T with its coverage map, almost with impunity.  Finally, AT&T is…

Premium Prices: How High Can You Go?

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

Walmart: A Victim of Its Own Strategy?

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

Do You Know What You're Selling?

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

Are you sure? Are you really, really sure? Here’s a test.  Can you tell me what these well-known businesses are selling? Mercedes Benz? JCPenney, Macy’s and…

Pricing: Are You Confusing the Market?

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

Working Harder, Making Less

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

If I told you to: Expand into new markets to stimulate growth. Dramatically increase your investments in inventory and facilities. Accept 15% to 20% lower…

Mirror Images

by Dale Furtwengler — President, Furtwengler & Associates, P.C.