News

Nike NY flagship stocked high with customer personalization features

December 24, 2018

The Nike Fifth Avenue flagship in New York City features tons of ways customers can customize and personalize footwear and clothing, as well as innovative store design elements.

The six-story location, housing 68,000-square-foot of retail space offers up a "sneaker bar," where customers can create one-of-a-kind designs, according to a New York Post report.

"I love retail that causes shoppers to think 'Only here' when they walk in a store," Nike Direct President Heidi O’Neill said in a statement.

Other personalization aspects include the Nike Expert Studio and the Arena.